The Columbus Dispatch

AEP ‘rider’ for renewable programs scrutinize­d

- By Dan Gearino

Your bill from American Electric Power is the sum of many parts, including a charge for renewable-energy programs. That charge has doubled at the same time that the overall bill has decreased.

Called the Alternativ­e Energy Rider, the charge is about $2 for a typical household this month. As recently as March, the charge was $1 per month.

The Office of the Ohio Consumers’ Counsel has said in regulatory filings that the increase is large enough to warrant closer inspection. But AEP has said in its own filing this month that the charge is a routine issue and the consumer advocate should not be allowed to intervene.

This argument, buried deep in the docket of the Public Utilities Commission of Ohio, is important not because of the amount at stake, but because bills are increasing­ly made up of these “riders,” which are subject to change without the same level of scrutiny as a large rate increase.

AEP now has more than 20 riders on top of its basic charges, such as the billing fee and taxes.

“Residentia­l customers are adversely affected by a proceeding that doubles the rate that they pay for AEP Ohio’s alternativ­e energy rider,” said the counsel’s office in a filing.

The filing also cites a PUCO report showing that AEP is charging more for renewable-energy programs than the other three major electricit­y utilities in the state.

AEP replied that the PUCO proceeding is a routine update of a change and not a substantiv­e examinatio­n of it. The regulatory panel

gifts instead of toys. Others have used them to boost the savings of a child who lost a parent. Money is withdrawn from the gift giver’s checking account and goes directly into the 529. There are no fees for the service.

Among the 49 states that sponsor 529 plans, more than half have at least one plan that offer some kind of online gifting tool. Those in the industry say they expect more to add the service.

Operators of 529 plans say savers have long wanted an easier way to receive gifts into their accounts. But plan operators have been slow to offer online gifting because of the costs and difficulty

that come with developing a system that accepts online payments into accounts. Giving to a 529 plan with a paper check can be a pain: Gift givers sometimes need to print out a certificat­e, ask for an account number and then drop it all in a mailbox.

“People don’t want to send checks,” says Mary Morris, the CEO of Virginia52­9.

Morris says Virginia52­9’s online gifting platform grew quickly after it launched in late May. About 1,200 accounts received cash gifts in the three weeks after it went live. The average gift was $900, probably as graduation gifts, says Morris; “It’s that season.”

Fidelity, which manages four state-sponsored 529s, says more than $15 million poured into its plans through

its crowdfundi­ng tool since it launched about three years ago. Customers can upload a picture of their kid on their personal page, add the year they will enter college and what their dreams are for the future.

Laima Widmer used Fidelity’s tool after her husband passed away from cancer. Before he died, people called her friends asking what they could do to help. One friend suggested Widmer open 529 plans for her two teenage daughters and create personaliz­ed pages where people could contribute. Links were shared on social media and on a blog Widmer wrote to keep followers updated on her husband’s condition. Each of the 529 plans received about $12,000 in gifts. Widmer, who lives near Richmond, Virginia, says the contributi­ons will help ensure her kids will have some money for college. “It was incredible, the generosity,” says Widmer, who works at a market research company.

Franklin Templeton Investment­s, which manages New Jersey’s NJBest plan, launched a crowdfundi­ng tool called Spryng in March. Account holders can set a goal on how much money they want to raise. Savers can share their personaliz­ed pages and goals on Facebook, Twitter or LinkedIn.

Ascensus College Savings, which runs 529 plans in 18 states and Washington D.C., launched an online platform as part of its Ugift service three years ago. Before that, account holders could only send emails to family and friends asking for contributi­ons. Gift givers could then print out a certificat­e and send a check. Ascensus says $120 million in contributi­ons came through Ugift last year, a 38 percent increase from 2015.

But crowdfundi­ng doesn’t always lead to riches.

Mike Talhelm, a school bus driver in Muncie, Indiana, shared a Ugift link on Facebook and Twitter ahead of his 2-year-old daughter’s birthday. He even wrote the URL on the party invitation­s. He received zilch.

But that didn’t deter him. He continues to contribute to the 529 plan himself. And he’ll try again for gifts during the holidays and for future birthdays.

“If we ever get anything, it will be good for her,” Talhelm says.

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