The Commercial Appeal

Stop-smoking aids OK longer

FDA says gum, patches safe for continued use to break habit

- By Michael Felberbaum

RICHMOND, Va. — The U. S. Food and Drug Administra­tion says smokers who are trying to quit can safely use over-the counter nicotine gum, patches and lozenges for longer than previously recommende­d.

Current labels suggest consumers stop using nicotine replacemen­t products after 12 weeks at most.

The federal agency said Monday that companies can let consumers know that they can use the products for longer periods as part of a plan to quit smoking, as long as they are talking to their doctor. The agency also says makers of gum and other nicotinere­placement products can change the labels that say not to smoke when using the products.

Nicotine-replacemen­t products, designed to help people stop smoking by supplying controlled amounts of nicotine to ease the withdrawal symptoms, were first approved about 30 years ago and have since gone from prescripti­on to over-the- counter.

However, when they were approved for overthe-counter use within the last 17 years little reliable data existed on the safety of long-term use or use of more than one product containing nicotine, the FDA said.

In recent years, the agency said, a number of stakeholde­rs in public health have suggested the current labels were barriers for smokers who are trying to quit because they’d relapse if they stopped using the nicotine-replacemen­t products after the suggested time period, and they’d abandon their attempt to quit if they had a cigarette while using them.

More than 45 million Americans smoke cigarettes and about half try to quit every year, according to the Centers for Disease Control and Prevention.

Smoking is the leading cause of preventabl­e illness and death in the U.S. and is responsibl­e for the majority of the nation’s lung cancer deaths. It’s also a factor in heart attacks and a variety of ill- nesses.

The agency hopes the recommende­d changes will “allow more people to use these products effectivel­y for smoking cessation and that tobacco dependence will decline,” FDA Commission­er Margaret Hamburg said in a statement.

The makers of the nicotine-replacemen­t products must seek approval to change their labels, but the FDA said the companies can cite the studies used by the agency.

A spokeswoma­n for GlaxoSmith­Kline, the leading seller of nicotinere­placement therapy products under the Nicorette and NicoDerm brands, did not immediatel­y provide comment.

The move by the FDA comes less than a week after government health officials launched the second round of a graphic ad campaign designed to get smokers off tobacco. The CDC campaign cost $48 million and includes TV, radio and online spots as well as print ads and billboards.

The ads feature sad, real-life stories: There is Terrie, a North Carolina woman who lost her voice box. Bill, a diabetic smoker from Michigan who lost his leg. And Aden, a 7-year-old boy from New York, who has asthma attacks from secondhand smoke.

Last year’s similar $54 million campaign was the agency’s first and largest national advertisin­g effort. The government deemed it a success: That campaign triggered an increase of 200,000 calls to quit lines. The CDC believes that likely prompted tens of thousands of smokers to quit based on calculatio­ns that a certain percentage of callers do actually stop.

Meanwhile, the FDA said it is missing a Monday deadline to submit three tobacco-related reports to Congress, which the agency said are nearing completion. It also is missing another deadline to publish a consumerfr­iendly list of the levels of dangerous chemicals found in cigarettes and other tobacco products, as well as tobacco company testing and reporting requiremen­ts for ingredient­s and additives. There are no penalties for forgoing the deadlines outlined in the 2009 law that gave the FDA authority to regulate a number of aspects of tobacco marketing and manufactur­ing.

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