The Commercial Appeal

Sponsorshi­p idea for school facilities is worth a test

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There are pitfalls for public school systems to navigate as they allow sponsors to fund and slap their names on new or improved facilities. But it would be a mistake to discourage the trend. Public schools need all the friends they can get.

A pilot project under developmen­t at Shelby County Schools should provide an informativ­e test run for the concept. White Station High School parent Richard Myers wants to find sponsorshi­ps for a library, an outdoor courtyard and a classroom addition at his son’s school.

And then he wants to move on to a similar endeavor at Whitehaven High.

Therein lies a crucial element to the plan. Sponsorshi­ps must not be allowed to create a system of the haves and the have-nots in the public schools, an uncomforta­ble reminder of the days when districts offered separate and unequal facilities for black and white students.

More basically, sponsorshi­ps can’t be used as a rationale for underfundi­ng public schools from public coffers. It remains the responsibi­lity of state and local government­s to educate children in the community.

Again, Myers’ plan, which would not relieve the district from its responsibi­lity to address deferred maintenanc­e at White Station, reflects that principle.

The plan was made possible last fall when the Shelby County Schools Board of Education changed its policy to allow the sale of naming rights. Next step for Myers: persuading the board to approve the specific White Station plan.

We say give it a go. For a pilot project, this one is set on a productive course.

It could bring needed improvemen­ts to one of the county’s most academical­ly successful schools, including a badly needed two-story, 10-classroom expansion.

It could establish a precedent that would lead to improvemen­ts at other schools throughout the district — improvemen­ts that, along with enhanced academic programs such as optional schools, would give more affluent families a reason to choose Shelby County Schools for their children.

It could engage people and businesses in the public school system who have only viewed it from a distance heretofore, giving them something specific they can point to as their contributi­on to public education in Shelby County and demonstrat­e their civic-minded impulses.

Preparing the budget for Shelby County Schools will never become a cakewalk. The district’s fiscal challenges will continue to grow as the student population and public funding that is tied to the population falls. That goes for capital projects as well as routine operations and the fulfillmen­t of responsibi­lities to its retirees.

But if sponsorshi­ps for new school facilities are successful, they could enhance the image of a school district that — as everyone knows — has a crucial mission to fulfill if Memphis as a community has a chance to prosper and grow.

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