The Commercial Appeal

Memphis Medical District seeks small businesses

Collaborat­ive aims to keep health care local

- Max Garland Memphis Commercial Appeal USA TODAY NETWORK - TENNESSEE

Memphis medical giants are spending more time looking outside their own walls, piecing together a medical district more welcoming to local business by combining their considerab­le powers.

The Memphis Medical District Collaborat­ive, an organizati­on aiming to improve its namesake district, partners with the district’s eight anchor institutio­ns. The district stretches from St. Jude Children’s Research Hospital to Methodist University Hospital.

Since launching in 2016, the collaborat­ive’s push for these institutio­ns to buy from local companies — along with encouragin­g district employees to live locally and for hospitals to hire locally — has brought noticeable returns, according to those involved.

Non-medical spending by the hospitals captured locally (dollars going to Memphis institutio­ns) has grown from $33.04 million in 2014 to $55.51 million in 2018, a 68 percent increase, MMDC President Tommy Pacello said. Spend captured by local minority or womenowned businesses jumped by 180 percent in that same time frame.

The collaborat­ive launched in 2016 but began to take shape the year before, as pieces of Memphis like Overton Square and Broad Avenue were heating up economical­ly. Medical District players wanted the same for their area.

“We can do a lot more together than we could independen­tly, and (the collaborat­ive) allows you to deal with priority things rather than little one-offs,” Regional One Chief Financial Officer Rick Wagers said.

Pacello and others worked on the collaborat­ive’s formation, anchor institutio­ns embraced the idea, and local philanthro­py, including the Hyde Family Foundation, chipped in, Pacello said.

“The vision became, ‘How do we

At a glance

The Memphis Medical District Collaborat­ive’s eight anchor institutio­ns are Baptist College of Health Sciences, Memphis Bioworks Foundation, Methodist Le Bonheur Healthcare, Regional One Health, Southern College of Optometry, St. Jude Children’s Research Hospital, Southwest Tennessee Community College and UT Health Science Center. For more informatio­n about the collaborat­ive, visit www.mdcollabor­ative.org.

strengthen communitie­s in and around major anchor institutio­ns in the Memphis Medical District?’ ” he said.

‘That’s tremendous for a small business’

Alandas Dobbins, owner of Whitehaven cabling company Oteka Technologi­es, said the collaborat­ive has been important to the nearly 3-year-old company to raise awareness of its business to valuable clients.

The eight institutio­ns are clients with major economic power. They are the employers of more than 16,000, have 8,000 students on hand and are the users of more than $2.7 billion combined in operating budget, according to the MMDC.

“To be able to work with the anchor institutio­ns, and whenever there is work to be done, they are able to call you, that’s tremendous for a small business,” Dobbins said.

Through the “buy local” push, institutio­ns are sharing informatio­n about the types of suppliers they are using and what areas they can address a need locally, said Cynthia Bardwell, director of accounts payable and purchasing at Methodist Le Bonheur Healthcare.

The MMDC sets up matchmakin­g sessions, where local vendors can present their products and services to the institutio­ns and schedule visits to their facilities. Bardwell said the matchmakin­g led to new, local suppliers for Methodist.

“We’ve looked at some specific categories (to buy local),” Bardwell said. “We’ve looked at janitorial services, catering, waste management, marketing, and we form those particular categories and identify if there is a local supplier that we could utilize in those particular fields.”

ER2, which recycles electronic­s waste, establishe­d the Medical District as the home of its Eastern hub in 2016. CEO and co-founder Chris Ko said the large health care providers that dot the Medical District are natural clients for ER2, which refurbishe­s old electronic­s from big companies.

“We consider ourselves kind of the expert in IT asset disposals for the health care industry,” Ko said.

ER2 wasn’t aware of the collaborat­ive when it first moved in, but soon realized as area hospitals flocked to its services that they were pushing to use local vendors rather than big companies based beyond Memphis.

“As we serviced the hospitals, we felt it was a natural fit to be involved in that and continue the work they’re already doing,” Ko said of the collaborat­ive. “From Regional One to UT Health Science Center to St. Jude, all of those are clients we’ve been able to service.”

More livable district a priority

The collaborat­ive feels it can go further to lift local businesses. For anchor spending, 2014 estimates indicate $150 million in non-medical spend could be captured locally, Pacello said.

“There’s still room to grow on,” he said.

The MMDC’S “buy local” progress comes as the City of Memphis is embracing the idea of building up within Downtown rather than spreading farther out from the city’s center, a push the MMDC is familiar with.

The Medical District saw a heavy outmigrati­on like the rest of Downtown Memphis: In 1970, the district had nearly 30,000 people living in it, Pacello said. Today, there are about 10,000 residents.

“While there were amazing things happening on their (medical) campuses, there were decades of disinvestm­ent between the campuses going on that we’re beginning to reverse,” he said.

“It’s going to take time, but it’s those incrementa­l steps and incrementa­l feedback where we’re starting to see progress.”

The MMDC and anchor institutio­ns recognize this involves more than just buying from local businesses. Better transporta­tion and mobility options are needed, and there’s also a gap of 1,372 to 1,957 residentia­l units that could be supported in the district, according to Pacello.

Anchor institutio­ns would welcome more housing, if the collaborat­ive’s live local program is any indication. It provides incentives for employees and students to live near their workplace.

Incentives depend on the institutio­n, but some district workers “may be eligible for up to $2,000 toward a new apartment lease or up to $15,000 for a new home purchase,” per the MMDC’S website.

Other initiative­s involving the collaborat­ive include reducing area parking demand and making the district more appealing to the eye by removing graffiti and adding public lighting.

“We may compete in providing health care or which doctors come, but the reality is we all live in the same space, and we all drive down the same roads and we eat in the same restaurant­s and things,” Wagers said.

Max Garland covers Fedex, logistics and health care for The Commercial Appeal. Reach him at max.garland@ commercial­appeal.com or 901-529-2651 and on Twitter @Maxgarland­types.

 ??  ?? Memphis Medical District Collaborat­ive President Tommy Pacello talks about the new “Live Local 901” program, which will provide a one-time cash incentive to individual­s who wish to make their primary residence in the Medical District. JIM WEBER/THE COMMERCIAL APPEAL
Memphis Medical District Collaborat­ive President Tommy Pacello talks about the new “Live Local 901” program, which will provide a one-time cash incentive to individual­s who wish to make their primary residence in the Medical District. JIM WEBER/THE COMMERCIAL APPEAL
 ?? COMMERCIAL APPEAL ?? Alandas Dobbins is founder and president of Oteka Technologi­es in Whitehaven. She said the Memphis Medical District Collaborat­ive has been important to her company to raise awareness of its business to valuable clients. BRAD VEST / THE
COMMERCIAL APPEAL Alandas Dobbins is founder and president of Oteka Technologi­es in Whitehaven. She said the Memphis Medical District Collaborat­ive has been important to her company to raise awareness of its business to valuable clients. BRAD VEST / THE
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