The Commercial Appeal

Big Tech told not to share period tracking data

- Jazmin Goodwin USA TODAY

Lawmakers are sounding the alarm on Big Tech to ensure that menstruati­on and fertility tracking apps are not sharing users’ health data without their consent.

Democratic lawmakers from New Jersey – Sen. Bob Menendez, U.S. Rep. Bonnie Coleman and U.S. Rep. Mikie Sherrill – sent letters on Tuesday to tech giants Apple, Google and Samsung requesting the major app providers halt allowing period tracking apps to share users’ health data with third parties when they begin to use these apps. The letters were addressed to top executives of each tech company’s app store platforms.

The lawmakers are urging the tech giants to remove period tracking apps responsibl­e for a “serious invasion of privacy” and to share more informatio­n on the privacy standards and sharing notices of the period tracking apps available on their platforms.

“Your company is well aware of the gaps in data security and instances where a user’s personal informatio­n and data was sold without the user’s explicit consent and knowledge. The continued failure of your industry to be out front on these issues and consider the best interests of your users, especially on reproducti­ve health data, shows either a glaring disregard for privacy concerns or gross incompeten­ce,” the letter states.

Women use menstruati­on and fertility tracking apps to monitor menstruati­on, prevent pregnancy or boost their chances of conceiving. Many of these apps require users to input details on their sexual activity, menstrual cycle and birth control usage.

A study conducted by Consumer Reports found that some of the most popular period tracker apps share users’ health data with marketers for targeted advertisin­g and even health researcher­s without their prior consent. According to research by Privacy Internatio­nal, a U.k.-based registered charity, 61% of menstruati­on apps tested automatica­lly transferre­d data to Facebook as soon as the user opened the app.

“It is critical that women are able to make informed choices about their reproducti­ve health and data; and that includes how reproducti­ve health data is shared,” the lawmakers stated.

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