The Day

Trump’s new message guru wants ‘a more positive mojo’

- By CATHERINE LUCEY

Washington — President Donald Trump’s new communicat­ions adviser says it’s time to hit the “reset button.”

Appearing on Fox News Sunday, Wall Street financier Anthony Scaramucci pledged to begin “an era of a new good feeling” and said he hopes to “create a more positive mojo.” He also promised to crack down on informatio­n leaks and pledged to better focus the message coming from the White House.

To that end, Scaramucci suggested changes to come, noting: “I have in my pocket a radio studio, a television studio, and a movie studio. The entire world has changed; we need to rethink the way we’re delivering our informatio­n.”

Trump announced Friday that Scaramucci — a polished television commentato­r and Harvard Law graduate — would take over the administra­tion’s top messaging job. The appointmen­t came as the president contends with sinking approval ratings and struggles to advance his legislativ­e agenda. The president has also been frustrated with the attention devoted to investigat­ions of allegation­s of his election campaign’s connection­s to Russia.

The challenges for Scaramucci’s new role were evident in a series of interviews, where he discussed his plans for press strategy, but was beset by questions about the Russia investigat­ion and the president’s Twitter feed.

The president frequently opts to directly speak to the public via Twitter. Scaramucci stressed on Fox that he would “let the president be the president,” adding that he wants to “help aid and abet his agenda.”

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