The Day

Insult isn’t clever. It’s mean and it’s wrong.

What factors coalesce to create this license to stigmatize fast-food workers?

- By ELANAH SHERMAN Elanah Sherman lives in Norwich.

Almost everyone has heard it, or some version of it. Many of us have said it.

It has become one of our culture’s defining and universall­y sanctioned judgments, a statement of denigratio­n uttered with unthinking ease: “He (or she or they) couldn’t get a job at McDonald’s.”

This is how we — everyday people in conversati­on, critics and political pundits, academics wrapped in a sense of egalitaria­nism — describe those whom we deem particular­ly lacking in competence. It is the equal opportunit­y epithet that comes as naturally to those who lean left as to those who bend right.

Often (although not always), the objects of our judgment — those who “couldn’t even work” at fastfood venues — are people who hold prestigiou­s jobs for which they show little ability. We use the phrase to brand and belittle these alleged incompeten­ts, but, in the process, we also blithely demean and malign an entire group of low-wage employees: People laboring to support their families. Students working their way through school. Individual­s who, for one justifiabl­e reason or another, find that this is where they have landed for now and maybe later.

Over the years I’ve frequently asked myself: Why this particular group of employees? What factors coalesce to create this license to stigmatize fast-food workers? Other lowwage employment groups, after all, have similar demographi­c profiles.

Do we unconsciou­sly associate the mental capacity of fast-food employees with the empty calories that nutritioni­sts claim is dispensed at these restaurant­s? Or is it the quickness of the service — which the public has come to demand — that implies a lack of intellectu­al heft? Because, let’s face it, degrading the employees of upscale eating establishm­ents where waits are long (and work most likely not as grueling) has not yet made it into our culture’s lexicon of insult.

I do know this — I don’t have the ability to do fast-food work and, in fact, know few people who do. These are quick-paced positions that require a constellat­ion of competenci­es, each one as important as the next: teamwork, high energy, immediate responsive­ness, good listening comprehens­ion, composure under stress, arithmetic confidence, and, in the face of demanding customers, patience, self-control, good humor, and a gracious demeanor. (And this list doesn’t even include the resilience needed to press on when your very livelihood is a punchline for ineptitude.)

Think of all the jobs, many of which pay better, with requiremen­ts that don’t even come near to this set of requisite skills.

We have received food from these hands. We have exchanged pleasantri­es with these people. Do we really want to participat­e in what has become a regular, often public, ritual of disparagem­ent?

Time to retire “couldn’t even work at . . .”

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