Olympics net­work de­buts Satur­day

The Denver Post - - LIFE & CULTURE - By David Bauder

A new tele­vi­sion net­work de­signed to high­light Olympic sports and Amer­i­can ath­letes chas­ing gold medal dreams is set to de­but Satur­day.

The Olympic Chan­nel: Home of Team USA net­work launches at 8 a.m. MDT in 35 mil­lion Amer­i­can homes (in­clud­ing in Colorado) with NBC’s Mike Tirico pre­view­ing the live sports, archival footage and doc­u­men­taries that will make up most of its pro­gram­ming. The show will re­peat sev­eral times over the week­end for those sleep­ing in.

World cham­pi­onships in track and field, swim­ming and div­ing and beach vol­ley­ball will fill con­sid­er­able air­time dur­ing the in­fant net­work’s first two months. A lengthy trib­ute to the 1992 United States “Dream Team” in men’s bas­ket­ball will lead into La­bor Day.

The launch comes at a time of cord-cut­ting and con­trac­tion in the cable busi­ness. But NBC Univer­sal is shar­ing costs and con­trol with the In­ter­na­tional Olympic Com­mit­tee and the United States Olympic Com­mit­tee.

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