The Denver Post

Instagram cofounders say they’re resigning

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SAN FRANCISCO» The cofounders of Instagram are resigning their positions with the social media company without explanatio­n.

Chief executive Kevin Systrom said in a statement issued Monday night that he and Mike Krieger, Instagram’s chief technical officer, plan to leave Instagram in the next few weeks and take time off “to explore our curiosity and creativity again.”

“Mike and I are grateful for the last eight years at Instagram and six years with the Facebook team,” Systrom said. “We’ve grown from 13 people to over a thousand, with offices around the world, all while building products used and loved by a community of over 1 billion. We’re now ready for our next chapter . ... Building new things requires that we step back, understand what inspires us and match that with what the world needs; that’s what we plan to do. We remain excited for the future of Instagram and Facebook in the coming years as we transition from leaders to two users in a billion.”

No explanatio­n was given for their sudden departure from the photoshari­ng network they founded in 2010.

Facebook bought Instagram in 2012, just before going public, at a price that seemed inconceiva­ble at the time — $1 billion — especially for a littleknow­n startup with no profit. At the time Instagram was adfree, with a loyal following of 31 million users who were all on mobile devices — still a somewhat elusive bunch for the webborn Facebook back then. Since, the service has grown to more than 1 billion users and has added lots of advertisem­ents.

Facebook CEO Mark Zuckerberg called Systrom and Krieger “extraordin­ary product leaders” and said he was looking forward “to seeing what they build next.”

The departures are a challenge for Facebook. Instagram has been a bright spot for the company not just because it’s seen as a more uplifting place than Facebook itself, but because it is popular with teenagers and other young people — a group Facebook has had

trouble keeping around.

“The challenge with Instagram has always been balancing its strong desire for independen­ce, with the need to make Instagram a part of the Facebook machine,” said eMarketer’s Debra Aho Williamson.

She said one of the key reasons why Instagram has done so well is because it’s been integrated into Facebook’s advertisin­g system.

Instagram has largely escaped Facebook’s highprofil­e problems over user privacy, foreign elections interferen­ce and fake news, even though it is not immune to any of these. (Facebook recently disclosed it deleted hundreds of pages on its namesake site as well as on Instagram that were linked to global misinfor mation campaigns intended to disrupt elections.)

Though Systrom, in the early days of Instagram ads, famously checked each one personally to ensure it aligned with the app’s aesthetics, he was not as loudly antiads as the founder of another popular Facebookac­quired mobile app, WhatsApp.

WhatsApp’s CEO, Jan Koum, resigned in April.

Koum had signaled years earlier that he would take a stand against Facebook if the company’s push to increase profits demanded radical changes in the way WhatsApp operates. In a blog post written when Facebook announced the biggest acquisitio­n in its history, Koum wrote that the deal wouldn’t have happened if WhatsApp “had to compromise on the core principles that will always define our company, our vision and our product.”

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