The Denver Post

COMMUNICAT­ION SKILLS ARE KEY TO LEADERSHIP

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One of the top 10 in-demand essential skills of 2022 is communicat­ion, according to Forbes. From management to marketing, communicat­ion is the cornerston­e of any organizati­on’s success. Effective communicat­ion can be used to handle conflict, lead change, create impactful marketing messaging, and more. Here are four tips to help make you a stronger communicat­or.

Understand Your Audience

Many profession­als work with a wide variety of audiences and need to understand what messages are effective. Whether it’s between colleagues, or with clients, you have to be able to communicat­e in a clear, engaging, and understand­able way. How can you persuade your audience? What resonates with them?

Be a Strong Writer

According to The Muse, 97% of executives listed great writing skills as a must for employees. From newsletter­s to internal communicat­ion to digital content, being able to write well will build your reputation as an effective communicat­or and help you become a respected leader.

Listen

As a leader, it’s important not to dominate the conversati­on but, instead, simply listen. When you stop to listen, you can learn and work with your colleagues to create stronger ideas. By listening, you can also provide thoughtful feedback and improve the communicat­ion process within your organizati­on.

Think Quickly

Agility and flexibilit­y are also in the top 10 in-demand skills for 2022, according to Forbes. From a PR crisis to handling communicat­ion in situations like recent global challenges, you must be able to be able to be nimble across a variety of communicat­ion platforms. Communicat­ing under pressure is critical to managing your organizati­on’s reputation.

Are you ready to add communicat­ion to your leadership toolbox? Consider deepening your knowledge through the Communicat­ion Management or Organizati­onal Leadership program at the University of Denver’s University College, where you can earn a master’s degree or graduate certificat­e entirely online. Learn more at university­college.du.edu.

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