The Guardian (USA)

L’Oréal heiress and board member is first woman to amass $100bn fortune

- Rob Davies

The L’Oréal heiress and businesswo­man, Françoise Bettencour­t Meyers, has become the first woman to amass a fortune of $100bn.

Bettencour­t Meyers, who is French, broke through the barrier on Thursday thanks to a rise in the share price of the cosmetics empire she inherited from her mother, who also held the title of the world’s richest woman until her death in 2017.

L’Oréal was founded in 1909 by Eugène Schueller, Bettencour­t Meyers’s grandfathe­r, to manufactur­e and market a hair dye he had invented.

Based in the north-western Parisian suburb of Clichy, in the region of Hautsde-Seine, it has grown into a globestrad­dling colossus valued at €241bn (£209bn) on the Paris stock exchange.

Celebritie­s and supermodel­s such as Cindy Crawford, Beyoncé and Pénelope Cruz have helped advertise the brand, often using its slogan: “Because I’m worth it.”

The famously reclusive Bettencour­t

Meyers, 70, and her family, remain the largest shareholde­rs with a stake of nearly 35%, the value of which has helped her wealth balloon by $28.6bn this year to reach $100bn, according to the Bloomberg Billionair­es Index.

Bettencour­t Meyers was far from alone in growing richer during a year in which the fortunes of billionair­es generally increased significan­tly, even as the cost of living crisis affected countries across the world.

Of the world’s 50 richest people, 12 lost money in 2023 while the remainder watched their piles grow, albeit without adjusting for inflation. Of the top 500, 77% grew richer, some by almost unimaginab­le sums.

In a list dominated by men, mostly from the US, Bettencour­t Meyers remains 12th in a ranking topped by Elon Musk, the Tesla and SpaceX founder.

The South African born space enthusiast is worth $232bn after the soaring share price of his electric car empire offset a slump in the value of X since he bought it.

Bettencour­t Meyers was not the highest-placed French person. Bernard Arnault, the luxury goods tycoon, has a $179bn fortune that has grown by $16.9bn in 2023, thanks to the performanc­e of his LVMH (Moët Hennessy Louis Vuitton) group.

 ?? ?? Françoise Bettencour­t Meyers and her family continue to hold a 35% stake in the cosmetics giant. Photograph: Vim/ABACA/REX/ Shuttersto­ck
Françoise Bettencour­t Meyers and her family continue to hold a 35% stake in the cosmetics giant. Photograph: Vim/ABACA/REX/ Shuttersto­ck

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