The Mercury News Weekend

Feds hunt for tech talent in Silicon Valley

- By Ethan Baron ebaron @bayareanew­sgroup.com

Matt Cutts has taken on a tough task: luring highly skilled tech workers from their mecca in Silicon Valley to the political battlegrou­nd ofWashingt­on, D.C.

The former Google engineer heads the U.S. Digital Service, a federal agency that grew out of the disastrous roll- out of Obamacare’s Healthcare. gov website and is now charged with developing technology to improve federal government services and operations.

Cutts came to the Bay Area this week, seeking to entice product managers, engineers, designers and other tech experts at companies including Google and Apple to join him in the federal digital service. Sure, new recruits have to forsake the company cafeterias common at major tech firms, but there are other rewards, Cutts said.

“There’s no free lunch in government, but there are other perks,” Cutts said. “There’s a bowling alley in the White House.”

Beyond possible bowl- ing opportunit­ies, digital service jobs can pay up to $163,000 a year, he said. Median compensati­on for a software engineer in San Jose is $107,000, and $ 113,000 for a product manager, according to PayScale.

What Cutts is hoping will really attract at least some high- performing tech workers is the sense of “mission” digital service positions confer, whether the job is streamlini­ng the bureaucrac­ies of Medicare and Medicaid, improving record- sharing between the Defense Department and Veterans Affairs, or designing ways to assess the impact of post- disaster Federal Emergency Management Agency loans.

“You can make a living while you’re doing good,” Cutts said.

In attempting to recruit tech workers from the Bay Area, Cutts should lean heavily on that sense- ofmission pitch, said Terri Griffith, a Santa Clara University business professor who studies the intersecti­on of worker skills and company practices.

“Any decision to move

into a new role is always a bunch of balances,” Griffith said. “They have to sell the service piece of this.”

But the Bay Area recruiting drive — during which Cutts delivered a keynote speech at Thursday’s Code for America Summit in Oakland — comes at a time of long- simmering distrust between the traditiona­lly left- leaning Bay Area, the Trump administra­tion and the Republican- led Congress. Farright supporters of the president of ten complain that tech companies like Google, for example, censor conservati­ve views, while Trump’s policies and actions have alienated many in the Bay Area, and prompted Tesla CEO Elon Musk, Intel CEO Brian Krzanich and former Uber CEO Travis Kalanick to withdraw from the president’s advisory councils.

In the digital service, about half of the current 180 employees are women, Cutts said. He wants to hire 50 more people, with workers to be embedded in other federal agencies — potentiall­y including the Treasury Department.

“We’ve literally f lown people into Fort Knox to revive computer programs,” Cutts said.

Potential hires must be able to start within six months and commit to at least six months with the digital service, which works out of a townhouse “a stone’s throw” from the White House, Cutts said.

The White House, and its most prominent resident, could make Cutts’ recruiting work a chal- lenge, said Stanford University business professor Jeffrey Pfeffer.

“Government jobs are being demonized by many political figures … with people in all sorts of agencies regularly seen as part of the ‘deep state’ or something,” Pfeffer said. “The president and cabinet secretarie­s show, in general, little respect for or appreciati­on of the people working hard for their government. Who wants to work for a place that, in many ways, signals it does not value them or appreciate their service?”

The digital service, Cutts said hires only 4 percent of applicants for jobs that require skills beyond technologi­cal expertise.

“We want people to be able to do the work, but also sit down and brief a cabinet secretary,” Cutts said.

A number of companies he’s aiming to poach employees from have policies allowing workers to take leaves, and he suggested that they could give the digital service a six-month test run, then either continue in government or return to their jobs.

The ability for tech experts to try out the digital service is a good selling point for Cutts, along with the opportunit­y for profession­al developmen­t, Griffith said.

“You could also sell in terms of … learning to work with very complex clients, learning to work with different kinds of time scales,” Griffith said. “If the U. S. D. S. can sort of paint a picture about how this is a great move to help you build a broad and unique foundation, then I think they’ll be more successful.”

Everyone in America should wish the digital service good luck in its recruiting, she added.

“All of us are touched by the work that the U. S. government does,” Griffith said. “I certainly like my government to work better and more efficientl­y. The inefficien­cies cost us all a lot.” Contact Ethan Baron at 408- 920- 5011.

 ?? LAURA A. ODA — STAFF PHOTOGRAPH­ER ?? Matt Cutts, left, U.S. Digital Service acting administra­tor, talks with Veda Cook at the Code For America Summit at the OaklandMar­riott Convention Center on Thursday.
LAURA A. ODA — STAFF PHOTOGRAPH­ER Matt Cutts, left, U.S. Digital Service acting administra­tor, talks with Veda Cook at the Code For America Summit at the OaklandMar­riott Convention Center on Thursday.
 ?? LAURA A. ODA — STAFF PHOTOGRAPH­ER ?? Stickers and cards are displayed at the U.S. Digital Service recruitmen­t booth during the Code For America Summit at the Oakland Marriott Convention Center on Thursday.
LAURA A. ODA — STAFF PHOTOGRAPH­ER Stickers and cards are displayed at the U.S. Digital Service recruitmen­t booth during the Code For America Summit at the Oakland Marriott Convention Center on Thursday.

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