Are we going off the ‘deep’ end with advances outpacing ideals?
Around the end of each year major dictionaries declare their “word of the year.” Last year, for instance, the most looked-up word at Merriam-Webster. com was “justice.” Well, even though it’s early, I’m ready to declare the word of the year for 2019. The word is “deep.” Why? Because recent advances in the speed and scope of digitization, connectivity, big data and artificial intelligence are now taking us deep into places and into powers that we’ve never experienced before — and that governments have never had to regulate before. I’m talking about deep learning, deep insights, deep surveillance, deep facial recognition, deep voice recognition, deep automation and deep artificial minds.
Some of these technologies offer unprecedented promise and some unprecedented peril — but they’re all now part of our lives. Everything is going deep.
Which is why it may not be an accident that one of the biggest hit songs today is “Shallow,” from the movie “A Star Is Born.” The main refrain, sung by Lady Gaga and Bradley Cooper, is: “I’m off the deep end, watch as I dive in. … We’re far from the shallow now.”
We sure are. But the lifeguard is still on the beach and — here’s what’s really scary — he doesn’t know how to swim! More about that later. For now, how did we get so deep down where the sharks live?
The short answer: Technology moves up in steps, and each step, each new platform, is usually biased toward a new set of capabilities. Around the year 2000 we took a huge step up that was biased toward connectivity, because of the explosion of fiber- optic cable, wireless and satellites.
Suddenly connectivity became so fast, cheap, easy for you and ubiquitous that it felt like you could touch someone whom you could never touch before and that you could be touched by someone who could never touch you before.
Around 2007, we took another big step up. The iPhone, sensors, digitization, big data, the internet of things, artificial intelligence and cloud computing melded together and created a new platform that was biased toward abstracting complexity at a speed, scope and scale we’d never experienced before.
So many complex things became simplified. With one touch on Uber’s app you could page a taxi, direct a taxi, pay a taxi, rate a taxi driver and be rated by a taxi driver.
Over the last decade, these advances in the speed of connectivity and the elimination of complexity have grown exponentially. So now, with no touch — but just a voice command or machines acting autonomously — we can go so much deeper in so many areas.
Scientists and doctors can now find the needle in the haystack of health data as the norm, not the exception, and therefore see certain disease patterns that were never apparent before. Machines can recognize your face so accurately that the Chinese government can punish you for jaywalking in Beijing, using street cameras, and you will never encounter a police officer.
Today “virtual agents” — using conversational interfaces powered by artificial intelligence — can increasingly understand your intent when you call the bank, credit card company or insurance company for service, just by hearing your voice.
But bad guys, who are always early adopters, also see the same potential to go deep in wholly new ways.
They can use technology to fake a bank manager’s voice so well that it can call your grandmother ask her to transfer $10,000 to an account in Switzerland and she’ll do it — and you’ll never catch them in time.
Unfortunately, we have not developed the regulations or governance, or scaled the ethics, to manage a world of such deep powers, deep interactions and deep potential abuses.
Regulations often lag behind new technologies, but when they move this fast and cut this deep, that lag can be really dangerous. I wish I thought that catch-up was around the corner. I don’t. Our national discussion has never been more shallow — reduced to 280 characters.
This has created an opening and burgeoning demand for political, social and religious leaders, government institutions and businesses that can go deep — that can validate what is real and offer the public deep truths, deep privacy protections and deep trust.
But deep trust and deep loyalty cannot be forged overnight. They take time. That’s one reason this old newspaper I work for — the Gray Lady — is doing so well today. Not all, but many people, are desperate for trusted navigators.
Many will also look for that attribute in our next president, because they sense that deep changes are afoot. It is unsettling, and yet, there’s no swimming back. We are, indeed, far from the shallow now.