The Mercury News

Silicon Valley tech companies slow to diversify

- Contact Larry Magid at larry@larrymagid.com. Listen for his technology chats on KCBS (AM 740 and FM 106.9) weekdays at 3:50 p.m.

It’s no secret that Silicon Valley tech companies are a bit of a white and Asian boys club. In an open letter, the Rev. Jesse Jackson, who founded the Rainbow Push Coalition, pointed out that African-Americans and Hispanics are grossly underrepre­sented in the Silicon Valley workforce. He called it “inexcusabl­e, unacceptab­le and inconsiste­nt with the values espoused by tech companies.”

Women are also underrepre­sented, especially among tech workers. I don’t need a report to tell me that most of the employees I see lunching at Silicon Valley company cafeterias are men. In June Facebook issued a diversity report, and even though its second-highest executive (COO Sheryl Sandberg) is female, women make up just 32 percent of its total workforce and only 16 percent of its tech workers. Fully

90 percent of its workers are either white or Asian. In its latest diversity report, the company admits “it’s clear to all of us that we still aren’t where we want to be,” and added, “We remain deeply committed to building a workplace that reflects a broad range of experience, thought, geography, age, background, gender, sexual orientatio­n, language, culture and many other characteri­stics.”

Last year Google reported that its workforce was only 30 percent female, 2 percent black and 3 percent Hispanic. More than nine in 10 employees were white or Asian. As Google pointed out in its report, “There are lots of reasons why technology companies like Google struggle to recruit and retain women and minorities. For example, women earn roughly 18 percent of all computer science degrees in the United States. Blacks and Hispanics each make up under 10 percent of U.S. college grads and each collect fewer than 10 percent of degrees in CS majors.” In May, Google’s vice president of people operations told USA Today that the company will spend $150 million this year on diversity efforts.

In its Inclusion & Diversity report released Thursday, Apple CEO Tim Cook wrote that “Apple has always been different,” but from a gender standpoint, it’s pretty typical of its peers. The report disclosed that its employee base is 69 percent male and 31 percent female and 72 percent white and Asian. Though it does seem to have a higher percentage of Hispanics (11 percent) and blacks (8 percent) than some of the other large companies. This year, however, Apple has made significan­t progress. In the past year its new global hires are 35 percent women and in the U.S. 13 percent Hispanic and 11 percent black, according to its diversity report.

Apple, Google, Intel and several other companies are publicly disclosing data contained in EEO-1 reports that they are required to submit to the federal government’s Equal Employment Opportunit­y Commission. The government doesn’t disclose company reports (only aggregate data), but last year the Rainbow PUSH Coalition asked more than 25 technology companies to publicly release their EEO-1 reports and many have complied.

Intel has also had its struggles. Overall men outnumber women by a ratio of 3-to-1 and 4-to-1 among tech workers. But the company has been working hard to change the ratios, according to its chief diversity officer Rosalind Hudnell, who I spoke with the day Intel released its 2015 midyear diversity report. The company’s long-term goal is to achieve “full workforce representa­tion in the U.S. by 2020.”

As per the short term, Hudnell said that the company exceeded its goal of 40 percent diversity hiring for the first part of this year with 43 percent of new hires being either female, African-American, Hispanic or Native American. She said that “about 80 percent of our employees are in the technical skill sets – engineerin­g and computer science and the reality is that we don’t have enough young people going into those careers in this country,” but added that Intel recognizes that “we need to do a better job of hiring the talent that’s available.”

So far this year, Intel has hired 1,035 women representi­ng 35 percent of new hires. AfricanAme­ricans represente­d 4.7 percent of new hires and Hispanics 7.5 percent. Native Americans represente­d 0.3 percent.

Women fill 15.7 percent of senior level positions at Intel, which represents an 11 percent increase over last year, according to Hudnell. African-Americans hold only 1.4 percent of senior positions, but that’s 19 percent better than it was in 2014. Hudnell stressed that the company is committed to increasing diversity from entry level to senior leadership positions.

As is reflected in every diversity report I reviewed, Hudnell said that there is plenty of more work to do and that it will take time before the Silicon Valley workforce is reflective of the broader population. And, as just about every industry diversity official points out, the problems don’t start at the personnel office, but in the supply chain of available and qualified workers.

Still, while not necessaril­y speaking about Intel or the other companies mentioned in this column, Jackson told USA Today last week that most companies “have been disappoint­ingly slow” when it comes to improving diversity.

“Slow” is not a term we often hear applied to tech companies, but unfortunat­ely Moore’s Law applies to semiconduc­tors doubling in performanc­e every 18 months or so. It’s no excuse, but humans evolve at a much slower pace.

Larry Magid is CEO of ConnectSaf­ely.org, a non-profit Internet safety organizati­on whose contributo­rs include Facebook and Google.

 ?? DIGITAL CROSSROADS ?? LARRY MAGID
DIGITAL CROSSROADS LARRY MAGID

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