The Mercury News

Study gives female tech founders a boost

Report finds women produce larger returns on investment­s than men

- By Ethan Baron ebaron@bayareanew­sgroup.com

Women are still relatively scarce in the tech industry, the percentage of female founders in firms funded with venture capital has stagnated in recent years and now a new report delivers some bad news about the amount of early-stage money female founders can raise from VC firms.

But there’s a silver lining, or maybe a golden one.

It turns out that although female business owners pitching to investors receive an average of $1 million less than men, they do a much better job than male owners at spinning that funding into gold, according to the report.

“Businesses founded by women ultimately deliver higher revenue — more than twice as much per dollar invested — than those founded by men, making women-owned companies better investment­s for financial backers,” said the Boston Consulting Group report.

“In terms of how effectivel­y companies turn a dollar of investment into a dollar of revenue, startups founded and co-founded by women are significan­tly better financial investment­s.

“Businesses founded by women ultimately deliver higher revenue — more than twice as much per dollar invested — than those founded by men.” — Boston Consulting Group report

“For every dollar of funding, these startups generated 78 cents, while male-founded startups generated less

than half that — just 31 cents. Our findings have clear implicatio­ns for investors, startup accelerato­rs, and women entreprene­urs seeking backers.”

The consulting firm worked with business accelerato­r MassChalle­nge, reviewing five years of investment and revenue data gathered from accelerato­r clients.

Investors in companies founded or co-founded by women provided an average of $935,000, less than half the average $2.1 million invested in male-founded companies,

the report said.

However, the female-founded startups “performed better over time,” producing 10 percent more cumulative revenue over five years — an average of $730,000, compared to male-founded companies’ $662,000, according to the report.

The findings, if taken to heart by investors and female entreprene­urs, could lead to upward movement in the share of venture-backed companies with female founders, which plateaued at around 17 percent in 2012 with no real change through last year, according to TechCrunch.

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