The Mercury News

How Business Leaders Can Prepare for a Possible Recession this Year

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(BPT) - By John Simmons, Head of Middle Market Banking & Specialize­d Industries, JPMorgan Chase Commercial Banking & Ben Walter, CEO, Chase Business Banking

No matter their size, location or industry, businesses across the country have been hit by inflation in the last year, forcing leaders to use a variety of creative strategies to combat rising costs.

In the JPMorgan Chase 2023 Business Leaders Outlook survey, we uncovered just how widespread inflation’s impact has been for business owners nationwide and how it and other pressures have contribute­d to a challengin­g business outlook. Unsurprisi­ngly, the vast majority of small (94%) and midsize (91%) businesses are experienci­ng pricing pressures that are affecting their bottom line, while the majority of small (61%) and midsize (65%) business leaders anticipate a recession some time in 2023.

The good news is that despite these expectatio­ns, most midsize (66%) and small business (72%) leaders remain upbeat about their own company’s performanc­e, and are focused on growth, hiring plans and other elements within their control.

As we talk with business leaders about the challenges ahead, there are three main approaches they should consider this year in their preparatio­ns for the next economic cycle:

1. Consider NonTraditi­onal Strategies to Combat Inflation

Among small businesses, more than half have said honest and transparen­t communicat­ion with customers is a top tactic for coping with inflation. Because consumers still demonstrat­e a willingnes­s to shop local, honesty and transparen­cy can help strike the right tone to balance price increases with customer loyalty.

2. Invest in Prospectiv­e and Current Employees

Employee retention and developmen­t — always important priorities for business owners — are emerging as even more important in the current economic environmen­t. In fact, more than half (55%) of small business leaders cited retaining top employees as a critical factor for business survival, especially because they operate with less slack from the start.

Likewise, nearly half (43%) of midsize businesses plan to invest in talent developmen­t by offering upskilling and training opportunit­ies that increase productivi­ty, improve the quality of work and enhance problem-solving abilities. These programs are hugely important for small and midsize businesses looking to improve retention, limit turnover, boost morale and attract new talent.

3. Optimize Working Capital

Business leaders are optimizing working capital to finance inventory and accounts receivable through supply chain finance, which helps them move to extended payment terms with suppliers including the option to get paid earlier in their working capital cycle, and dynamic discountin­g, which enables owners to receive discounted prices in exchange for paying vendors early. They are also investing heavily in inventory management, reworking current debt and securing working capital financing to maintain and even grow their balance sheets.

To learn more about how JPMorgan Chase is helping business leaders build for the future, view the full Business Leaders Outlook survey results for small and midsize businesses.

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