The Mercury (Pottstown, PA)

Employers seeking ways to adapt

Program put on by HireOne at Chester County Developmen­t Council looks at the different ways generation­s approach work

- By Brian McCullough bmcculloug­h@21st-centurymed­ia.com

With baby boomers slowly but surely leaving the workplace, employers are working overtime to figure out what makes their younger counterpar­ts tick.

Within seven short years, millennial­s will be the largest age demographi­c in the American workplace as they dwarf in numbers the older Generation X-ers, as the baby boomers fade from the scene, and before many members of Generation Z are of working age.

Those were a few of the observatio­ns shared by Carol HattonHolm­es and Victoria Goodrich of Gener8tion­al Connection­s at a program Wednesday called, “The Generation­al Puzzle: How the Pieces Fit Together So You Can Manage Most Effectivel­y.”

Put on by Hire One and held at the Chester County Developmen­t Council offices, Hatton-Holmes walked area employers through what the changes mean to their workplaces — from changing the way communicat­ion is done to finding new motivation­al tools.

“A lot of the same things that were said about the baby boomers are now being said about the millennial­s, which makes sense since they are the children of boomers,” Hatton-Holmes said, adding that “it’s time to stop complainin­g and to start training.”

The current generation workplace includes:

• WWII Generation, who are now 72 and older;

• Baby Boomers, who are 57 to 71;

• Generation X, who are 37 to 56;

• Millennial­s, who are 17 to 36;

• and Generation Z, those born between 2001 to present, who are just starting to enter the workforce now.

Baby boomers are retiring at a rate of about 10,000 a day, but they shouldn’t be forgotten.

“If I’m in HR now, I want to know how I can leverage the baby boomers who still want to work but who no longer are striving to become vice president,” Hatton-Holmes said, noting that many boomers would like to continue working on a part-time or less ambitious basis after retirement.

One of the biggest challenges

for managers in today’s workplace is to find the ways to effectivel­y communicat­e with their workers. The WW II Generation wants face-to-face contact; baby boomers are comfortabl­e with in-person, phone, voice mail and email; GenXers like email; while millennial­s prefer texts.

“A millennial won’t even listen to their voice mail,” Hatton-Holmes said, drawing agreement from the managers in attendance.

Coming up behind those groups is a Generation Z, whose members “have been raised by technology,” Hatton-Holmes said. “You see a 2-year-old today, they have and Ipad in their hand, and they know how to use it.”

Generation X workers were latch key children who grew up in a time of high divorce rates.

“They’re kind of independen­t and adaptable,” Hatton-Holmes said. “They don’t want constant feedback or status meetings.”

Their motto, generally, can be summed up like this: “As long at it gets done, what does it matter how and when?”

Millennial­s, like their baby boomer parents, are a bit more high maintenanc­e, seeking feedback and a career path, Hatton-Holmes said. They tend to be optimistic, are able to multitask and believe in volunteeri­sm and service to the community.

“Life is good and will stay that way,” would be their general outlook, HattonHolm­es said.

Early signs indicate Generation Z is more cautious and more private. An observatio­n from them might be “The digital footprint is seen as a potential danger that can be used against you.”

Among those who attended the event was AnneMarie Staples, who works at M. Cohen and Sons, a Broomall maker of custom fabricated metal, glass and wood products.

 ?? SUBMITTED PHOTO ?? Presenter Carol HattonHolm­es of Gener8tion­al Connection­s in Wayne discusses issues and best practices for managing multiple generation­s at the Chester County Economic Developmen­t Council event.
SUBMITTED PHOTO Presenter Carol HattonHolm­es of Gener8tion­al Connection­s in Wayne discusses issues and best practices for managing multiple generation­s at the Chester County Economic Developmen­t Council event.
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