The Mercury (Pottstown, PA)

A personal touch and a name you can trust

After 140 years, customer service still a hallmark at Elverson Supply

- By Carol Quaintance For Digital First Media

“One of the oldest businesses around,” that’s what the locals say about Elverson Supply Co. Inc., 101 East Main Street in Elverson. “It’s been a local landmark for 140 years. It is a name you can trust.”

“We’re the ‘Cheers’ of Hardware, where everyone knows your name,” said Jeffrey R. Cook, fifth generation, Elverson Supply.

Cook said people come for that hometown feeling and the quality supplies and service that Elverson Supply has taken pride in for five generation­s.

“Because of our long history in Elverson and the family ownership, personal customer service is as important now as it was to our forefather­s when they started what we now call Elverson Supply. We are proud to serve our community and hope to continue to serve for many generation­s to come.”

Elverson Supply is where people come to shop and get their screens, tools, and locks fixed; where people get friendly guidance on their special projects while paint, hammers, and nails fly out the door; where people

get a hand for a fix-it door, skylight, or faucet; where contractor­s browse and order their concrete, lumber and building supplies, and where every spring and fall topsoil, mulch, and stone are plentiful along with a large array of garden and power tools.

The roots of the Elverson Supply Co. Inc. began as early

as 1875 when Isaac K. Sigmund began a coal and lumber business in Springfiel­d, at the age of 23. A successful businessma­n until 1918, he then sold the business to H. Bernard Fox in 1919. A year later the company changed hands for the last time when it was purchased by Robert Cook and renamed Robert Cook and Son. Since then the company

has been owned and operated by five generation­s of the Cook family, according to the business history on the company’s Facebook page.

In the early 1920s, a new feed mill was built, and Robert’s son George R. Cook added a small hardware store. In 1955, the name was changed to Elver

son Supply Co. Inc. The 1970s and ‘80s brought big changes. In 1988, the wooden framed feed mill was replaced by the present store and warehouse facility and George’s sons, George H. and Robert E., discontinu­ed the feed business and concentrat­ed on lumber and hardware. During this time, Robert E.’s three sons; James R., Robert R., and David B. joined the staff to bring the fourth generation of service in the community. By the late 1990s, Peggy A., wife of Robert R., became a daily addition doing all the accounting and bookkeepin­g, joining her husband and his brothers and her son Jeffery R., the fifth generation of the Cook family.

“When people can’t figure it out, we will. I’ve worked in the store since I was 14, it is what I know. I remember the days when Dad and my uncles would fly out the door when the fire sirens went off. It was a rite of passage when I was old enough to join them on those fire calls with the Twin Valley Firefighte­rs. Customers understood, we are a community store,” said Jeffery Cook.

“People come because we have that hometown feel, we are that hub for renovation­s and Mr. Fix-Its, we sell to factories and work closely with local contractor­s. People call three, four times a day for referrals to reliable contractor­s. They trust us,” he said. “On a warm summer day in Elverson you will find a crowd gathered in the parking lot listening to our local Johnny Cash John Barnett singing and playing the guitar for the parade and other events.”

Elverson Supply is open Monday through Friday from 7 a.m. to 5 p.m. and Saturday from 7 a.m. to 3 p.m. For more informatio­n, visit www.elversonsu­pply.net or on Facebook or call 610286-5021.

 ?? SUBMITTED PHOTO — JEFF COOK ?? Elverson Supply on Main Street in Elverson has been in business for five generation­s. Pictured left to right are Robert R. Cook, Jeffrey R. Cook, James R. Cook, and David B. Cook.
SUBMITTED PHOTO — JEFF COOK Elverson Supply on Main Street in Elverson has been in business for five generation­s. Pictured left to right are Robert R. Cook, Jeffrey R. Cook, James R. Cook, and David B. Cook.
 ?? SUBMITTED PHOTO — JEFF COOK ?? Customer service continues to be important at Elverson Supply, an Elverson fixture for 140 years.
SUBMITTED PHOTO — JEFF COOK Customer service continues to be important at Elverson Supply, an Elverson fixture for 140 years.
 ??  ?? After five generation­s spanning 140 years, customer service is still at the heart of Elverson Supply.
After five generation­s spanning 140 years, customer service is still at the heart of Elverson Supply.
 ?? SUBMITTED PHOTO — JEFF COOK ?? Elverson Supply on Main Street in Elverson has been in business for 140 years.
SUBMITTED PHOTO — JEFF COOK Elverson Supply on Main Street in Elverson has been in business for 140 years.

Newspapers in English

Newspapers from United States