The Mercury (Pottstown, PA)

#MontCo Strong T-shirt sale hits goal

Effort raises $25,000 for COVID-19 Response Fund

- By Donna Rovins drovins@21st-centurymed­ia.com @MercBiz on Twitter

UPPERMERIO­N » The Valley Forge Tourism and Convention Board’s #MontCoStro­ng T-shirt sale has wrapped up, after raising $25,000 to support the MontcoPA COVID-19 Response Fund.

The sale was launched by the tourism board in April. Since then, more than 700 T-shirts were sold for $25 each. Initially, the salewas slated to end in June, but was extended through Oct. 9 with a goal of raising more than $25,000. The effort included a $5,000 donation in July from the Montgomery County Industrial Developmen­t Authority.

“We can’t thank the Montco community enough for their generosity,” Mike Bowman, president & CEO of the Valley Forge Tourism and Convention Board, said in a press release. “So many are struggling right now, and it means a lot to help those in need. We’re not surprised. We knew we could count on people coming together because this county truly is #MontCoStro­ng. That’s what’s going to get us through this.”

Proceeds from each sale were donated to the Response Fund, which was establishe­d at the end of March to support local relief efforts in response to the coronaviru­s outbreak. The fund supports community safety net organizati­ons, including those serving low-income and food-insecure residents, senior citizens, veterans, homeless and homebound individual­s.

The #MontCoStro­ng T-shirt was designed by the Valley Forge Tourism and Convention Board. The organizati­on then partnered with DJB Specialtie­s Inc. in North Wales, which specialize­s in custom apparel and promotiona­l products. DJB Specialtie­s has been in business since 1997 and has done screen print and embroidery for the Valley Forge Tourism andConvent­ionBoard in thepast. The company printed and packaged the shirts and hosted the website for the sales.

The MontcoPA COVID-19 Response Fund is a partnershi­p

between Montgomery County HealthSpar­k Foundation, Montgomery

County Foundation, Inc., VNA Foundation of Greater North Penn, BLBB Charitable, Amerisourc­eBergen Foundation, Pottstown Area Health & Wellness Foundation, Inc., Genuardi Family Foundation, and Philanthro­py Network of Greater Philadelph­ia, and the County’s three nonprofit collaborat­ives BuxMont Collaborat­ive, TriCounty Community Network, and the Interagenc­y Council of Norristown are also founding partners. The partners seeded the fund with $250,000. By midAugust, nearly $859,000hadbeen raised so far for theMontcoP­A COVID-19 Response, with $739,000 in grants awarded to Montgomery County COVID-19 relief efforts.

For more informatio­n or to make a donation to the fund, visit www.montcopa.org/COVID-19.

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 ?? MEDIANEWS GROUP FILE PHOTO ?? The sale of #MontCoStro­ng T-shirts by the Valley Forge Tourism and Convention Board has ended— but not before the agency’s goal of raising $25,000for the MontcoPA COVID-19Response Fund was reached. The fund supports local coronaviru­s relief efforts.
MEDIANEWS GROUP FILE PHOTO The sale of #MontCoStro­ng T-shirts by the Valley Forge Tourism and Convention Board has ended— but not before the agency’s goal of raising $25,000for the MontcoPA COVID-19Response Fund was reached. The fund supports local coronaviru­s relief efforts.

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