White Horse Village excited to have celebrity support at annual Walk to End Alzheimer’s
NEWTOWN SQUARE » Both White Horse Village and Malcolm Poindexter III are looking forward to working together at White Horse Village’s annual Walk to End Alzheimer’s in partnership with the Alzheimer’s Association Delaware Valley chapter this Friday. Poindexter, who will be the event’s celebrity guest and DJ, admits that he, “accepted the honor before the question was fully asked.”
The name “Malcolm Poindexter” means a lot to many people in the Philadelphia region. It could be because they hear Poindexter III’s voice as an overnight traffic reporter on KYW Newsradio, telling them the best way to get where they are going.
It could also be because they recall his late father of the same name, who worked at KYW Newsradio as well, but truly made his mark at KYW Channel 3, where his career as a reporter and host earned him four Emmys, and a spot in the Philadelphia Broadcast Pioneers Hall of Fame.
Losing his legendary father to Alzheimer’s 11 years ago, as well as having a mother with advanced dementia, has created a personal connection for Poindexter III to the White Horse Village event.
“It means so much to have this opportunity to give back in such a meaningful way,’ he said. “It has opened up a lot of emotions for me — I get goosebumps just thinking about it.”
Just as important as any lesson learned in the newsroom were the life lessons he was taught by his father.
“He would encourage me to communicate with people, to listen to them, to experience meaningful interaction,” he said. “He taught me all that through example time and time again, and it influences me still, both personally and professionally.”
In addition to being a celebrity guest and decorating contest judge at the Alzheimer’s Walk, Poindexter III, also a professional DJ, will be playing music at the event.
“I look forward to putting together a fun playlist,” he said. “I believe there’s a huge connection between music and memory. My goal is to create good memories with my music, and maybe bring back some old ones that will make people smile.”
If you would like to support White Horse Village’s Walk to End Alzheimer’s, visit their team page at http://act.alz.org/goto/ whitehorsevillage where you can join their team, or make a donation.
The Alzheimer’s Association 24/7 Helpline (800272-3900) is available round the clock, 365 days a year, where specialists and master’s-level clinicians offer confidential support and information to people living with dementia, caregivers, families, and the public.
Situated on 96 acres in southeastern Pennsylvania, White Horse Village is an active senior living community offering a full range of living options and healthcare services. The community creates opportunities for extraordinary living in a vibrant, diverse community through personal growth, connectedness, and relationships. As a nonprofit organization, White Horse Village reinvests earnings back into the organization to further the mission and vision. For more information,
please visit www. whitehorsevillage.org.
The Alzheimer’s Association Walk to End Alzheimer’s is the world’s largest event to raise awareness and funds for Alzheimer’s care, support and research. Since 1989, the Alzheimer’s Association mobilized millions of Americans in the Alzheimer’s Association Memory Walk; now the Alzheimer’s Association is continuing to lead the way with Walk to End Alzheimer’s.
Together, we can end Alzheimer’s.
The Alzheimer’s Association is a worldwide voluntary health organization dedicated to Alzheimer’s care, support, and research. Its mission is to lead the way to end Alzheimer’s and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Visit www.alz.org or call 800-272-3900.