The Middletown Press (Middletown, CT)
Nordstrom to drop Ivanka’s clothing line
It will also stop selling Ivanka Trump accessories, creating some questions about the future of the brand.
NEW YORK >> Nordstrom will stop selling Ivanka Trump clothing and accessories, creating some questions about the future of the brand elsewhere.
The Seattle-based department store chain said the decision was based on the sales performance of the first daughter’s brand. Neiman Marcus may be the next one to pull back on the label, as the branded jewelry is nowhere to be seen on the upscale retailer’s website as of Friday.
“We’ve said all along we make buying decisions based on performance,” said Nordstrom in a statement. “We’ve got thousands of brands— more than 2,000 offered on the site alone. Reviewing their merit and making edits is part of the regular rhythm of our business.”
Nordstrom said that each year the chain cuts about 10 percent and refreshes its assortment with about the same amount.
Neiman Marcus couldn’t be immediately reached for comment. Macy’s and Dillard’s are also among the retailers that carry the Ivanka brand but didn’t reply to AP’s query.
The move by Nordstrom Inc. comes amid a social media campaign called “Grab Your Wallet,” urging a boycott of stores that stock Ivanka Trump or Donald Trump products.
Ivanka Trump announced earlier this month that she would take a leave of absence from her clothing and accessories business as well as the Trump organization.