Chamber, Key Bank to hold virtual workshop series

MIDDLETOWN — Don DeVivo, Chairman of the Middlesex County Chamber of Commerce, announced that the Chamber will host a Virtual KeyBank Workshop on Developing a Digital Content Calendar at 8 a.m. June 16 on Zoom.

Having a digital marketing plan is extremely important in the time of COVID-19. Keeping in touch digitally with customers is vital until face to face interaction becomes normal again.

Join Lauren Middleton from Forest City Marketing as she explains the basics of creating an easy digital marketing content calendar for your website and social media. The seminar will cover how to pick content, how to create it, and where and when to post it.

Middleton is a Connecticut native and the owner of Forest City Marketing. She has been a Middletown resident for 7 years and has become quite involved in city affairs and the chamber. After wanting to go into business for herself for several years, she finally moved forward and opened her company in 2015. Using the skills she has acquired being in digital marketing for 10 years, she now has over 10 full-time clients. Lauren uses her creativity and ingenuity to create stunning websites, content, and get businesses found with highly researched Search Engine Optimization campaigns. Her clients range from multi-million-dollar biotech companies to small law firms.

Increase revenues and conversions of online visibility by developing a digital content calendar today! Visit www.middlesexchamber.com to register or call 860-347-6924.