The Morning Call

Startups to take center stage at upcoming events

- By Anthony Salamone Morning Call reporter Anthony Salamone can be reached at 610-820-6694 or asalamone@ mcall.com.

Start them up.

The coronaviru­s pandemic hasn’t dampened the Lehigh Valley entreprene­urial spirit.

Two events — “Venture Idol” and “StartUp Lehigh Valley”— are set to be held virtually and on back-to-back days next month. Both aim to highlight and help fund startup businesses.

Ben Franklin Technology Partners of Northeaste­rn Pennsylvan­ia will host its 17th annual “Venture Idol” event beginning at 5 p.m. Nov. 17.

Venture Idol, billed as a cross between TV shows “Shark Tank” and “Venture Idol,” but strictly business — no celebritie­s or aspiring entertaine­rs — starts with seven companies pitching investment opportunit­ies for their companies to private investors one week before the event.

The private investors will select three finalists, with the contestant­s then pitching their businesses to an audience during Venture Idol. A second set of investors will provide analysis and comment on each participan­t’s business pitch. The audience will “fund” the companies in a crowdfundi­ng style, with Ben Franklin providing $15,000 in funding to divide among the finalist, based on the audience vote.

The four local companies are: Hootboard LLC, ProdHealth Inc., Rocket Cloud Inc., and Thread Bioscience Inc., while the other businesses come from throughout Ben Franklin’s 21-county territory.

The event is free for guests. To register, go to ventureido­l.ticketmamb­o.com. For more informatio­n go to nep.benfrankli­n.org.

Then at 4 p.m. Nov. 18, Factory LLC., a south Bethlehem investor and operator for food, beverage and pet health companies will host the second annual StartUp Lehigh Valley.

The event will include a virtual pitch competitio­n in which 10 Lehigh Valley entreprene­urs will give two-minute pitches each to judges for a chance to win $10,000 that will be awarded by Penn State Lehigh Valley’s Launchbox program.

The audience will be judging the pitches via a smartphone applicatio­n and will decide the best entreprene­ur pitch.

StartUp Lehigh Valley winners must be incorporat­ed in the state of Pennsylvan­ia and also must submit receipts to Penn State Lehigh Valley Launchbox prior to receiving prize money. Launchbox and JPMorgan Chase & Co. are partners in the program.

Applicatio­ns are due by Oct. 28. Go to startupleh­ighvalley. com to apply as an entreprene­ur or to register. Or contact Grady Barth at grady@sahlcomm.com.

Finally, and in case you didn’t know, Ben Franklin and StartUp Lehigh Valley note the next day, Nov. 19, turns out will be National Entreprene­ur’s Day, which has been around less than a decade, according to its website nationalto­day.com/ national-entreprene­urs-day.

 ?? APRILGAMIZ/THE MORNING CALL ?? Rich Thompson, managing partner of The Factory, helped create more than $3 billion in enterprise value as CEO of American Italian Pasta Co., The Meow Mix Co. and Freshpet. Here he shows off the innovation kitchen.
APRILGAMIZ/THE MORNING CALL Rich Thompson, managing partner of The Factory, helped create more than $3 billion in enterprise value as CEO of American Italian Pasta Co., The Meow Mix Co. and Freshpet. Here he shows off the innovation kitchen.

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