The Oklahoman

Brokers face new rules for retirement investing advice

- BY MARCY GORDON AP Business Writer

WASHINGTON — The Obama administra­tion acted Wednesday to require that brokers who recommend investment­s for retirement savers meet a stricter standard that now applies to registered advisers: They must act as “fiduciarie­s” — trustees who are obligated to put their clients’ best interests above all.

The action, in rules issued by the Labor Department, could shake up how Americans’ retirement investment­s are handled by brokers. The anticipate­d release of the rules had been the target of heated lobbying campaigns from both the financial industry and consumer advocates.

“This is a huge win for the middle class,” Labor Secretary Thomas Perez said in a conference call with reporters. “We are putting in place a fundamenta­l principle of consumer protection.” The rules will be phased in starting a year from now. Full compliance will be required by January 2018.

The change could alter the types of investment­s — from stocks and bonds to annuities and real estate funds — that brokers recommend for people’s retirement accounts. Their recommenda­tions may soon shift away from riskier or high-commission investment­s. And brokers will have to disclose any conflict of interest related to a financial product — like commanding a high fee for recommendi­ng it — that would prevent them from putting a client’s interests first.

SEEKING FINANCIAL ADVICE

Americans increasing­ly seek advice to help navigate their options for retirement, college savings and more. Many profession­als provide investment guidance, but not all are required to disclose potential conflicts of interest. The management of hundreds of billions in retirement accounts like 401(k)s and Individual Retirement Accounts could be affected. About $4.5 trillion were in 401(k) retirement accounts as of Sept. 30, plus $2 trillion in other defined-contributi­on plans such as federal employees’ plans and $7.3 trillion in IRAs, according to the Investment Company Institute, an industry group.

Critics of the current system say investors lose billions a year because of brokers’ conflicts of interest. The White House estimates the loss at $17 billion annually. Regulators say problems often arise when people who are retiring or leaving a company “roll over” their employer-based 401(k) account into an individual retirement account. A broker they hire to make that shift might persuade them to move their money into a variable annuity or other investment that could be risky, expensive or difficult to cash out.

The Consumer Federation of America called the government action “a historic win for consumers.” Most of the industry groups that opposed stricter requiremen­ts were reviewing the 200-page Labor Department document and hadn’t made pronouncem­ents. Some financial companies and groups are considerin­g taking the government to court over the new rules.

HOW WILL RULES AFFECT INDUSTRY?

The financial industry warns that the new requiremen­ts for brokers will likely reduce investors’ choices of financial products and could cause brokers to abandon retirement savers with smaller accounts.

Perez said that in drafting the final rules, his department considered many of the industry’s concerns and made revisions to accommodat­e them. The period for the rules to begin taking effect, for example, was extended from eight months as originally proposed to one year.

At ground level, the new system will force financial advisers to adapt, consultant­s J.D. Power says. It joins the rise of new technology such as robo-advisers — automated wealth-management services — as factors that are “causing more investors to question the value they are getting out of their advisers,” J.D. Power said. “Full-service firms will need to adapt to make a clearer case for the value they provide versus lower-cost alternativ­es,” it said.

Cynthia Meyer, a certified financial planner based in Gladstone, N.J., says she expects the stricter rules “to create some long-term downward pressure on fees” paid by investors. She said she also hopes the action will “spur a movement” toward establishi­ng fiduciary standards for all investment­s, beyond retirement accounts.

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