The Palm Beach Post

Will ‘halo’ of Trump pay offff for the county?

- Antonio Fins

Kelly Smallridge, president and CEO of the Business Developmen­t Board of Palm Beach County, was flflipping through a PowerPoint at a Chamber of Commerce event earlier this year. She got to a slide headlined by a photo of President Donald Trump that was accompanie­d by photos of other Palm Beach County-connected members of his administra­tion — and stopped.

“I’m not sure where I am going with this,” she said. “But there’s something here.”

By that, she meant, the prevalence of well- known Palm Beach County residents and part-time residents in the Trump administra­tion surely has to have a payoffff for our county. But how? And, more importantl­y, how much?

It was a question frequently posed last week by the battalion of national and internatio­nal media descending on our county for the high-stakes, high-profifile meeting between Trump and Chinese President Xi Jinping.

A crew from the Canadian Broadcasti­ng Corp. came to The Post to ask that very question: What’s the benefifit of having the president as a neighbor? Or, more pointedly, they asked whether it was Trump who was benefifiti­ng by bringing his presidency to the Mar-aLago Southern White House.

If the only barometer for payoffff was internatio­nal attention, we reached that goal last week.

I get it. There’s a value to the media attention. It’s free advertisin­g for our tourism and business recruitmen­t efffffffff­ffforts.

But it’s a diffffffff­fffferent story from the standpoint of Palm Beach County taxpayers worried they are going to have to eat the millions of dollars in non-budgeted public safety costs associated with crowd control and presidenti­al security. It’s a different story for those businesses disrupted by the meetings, talks and occasional rounds of golf in presidenti­al weekends. And it’s a diffffffff­fffferent story for those afffffffff­fffected by traffific snarls.

So, will there be a payoffff ? I circled back to Smallridge.

She insists there is a “halo efffffffff­fffect” from Trump’s stays at the winter White House.

“His visits here have created a signifific­ant buzz for the entire county,” she said. “Three fifinancia­l service fifirms have come in this week looking at defifinite­ly expanding to the area. ... Businesses will expand or relocate to this area for many reasons. Florida is a state that is business- and taxfriendl­y. All of this attention is opening the eyes up and many feel they can’t afffffffff­ffford not to be in Florida.”

But until the returns materializ­e, it won’t be just the media asking that question. It will be local taxpaying businesses and residents wondering: Where is the money?

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