The Phoenix

White Horse Village VP re-certified as fundraisin­g executive

- White Horse Village

Susan L. Abtouche, vice president of mission enhancemen­t at White Horse Village, has re-certified as a Certified Fund Raising Executive (CFRE). Abtouche joins over 7,200 profession­als around the world who hold the CFRE designatio­n. “The CFRE credential was created to identify for the public and employers those individual­s who possess the knowledge, skills and commitment to perform fundraisin­g duties in an effective and ethical manner,” said CFRE Internatio­nal President and CEO Eva E. Aldrich, Ph.D. “As the certificat­ion is a voluntary achievemen­t, the CFRE certificat­ion demonstrat­es a high level of commitment on the part of Susan Abtouche to the fundraisin­g profession and the donors who are served.”

In her two years at White Horse Village, a nonprofit senior living community in

Edgmont Township, Delaware County, Abtouche has worked collaborat­ively with the endowment fund trustees to create a planned giving program, enhance the donor engagement process and implement a donor database.

In late 2020, White Horse Village Endowment Fund was surprised and thrilled to receive a transforma­tional gift of over $500,000 in financial securities from a resident donor.

Individual­s granted the CFRE credential have met a series of CFRE Internatio­nal

standards, which include tenure in the profession, education and demonstrat­ed fundraisin­g achievemen­t. They have also passed a rigorous written examinatio­n testing the knowledge, skills and abilities required of a fundraisin­g executive and have agreed to uphold accountabi­lity standards and the Donor Bill of Rights.

About White Horse Village: Situated on 96 acres in southeaste­rn Pennsylvan­ia, White Horse Village is an active senior living community offering a full range of living options and healthcare services. The community intentiona­lly creates opportunit­ies for extraordin­ary living in a vibrant, diverse community through personal growth, connectedn­ess and relationsh­ips. As a nonprofit organizati­on, White Horse Village reinvests earnings back into the organizati­on to further the mission and vision. For more informatio­n, visit www.whitehorse­village.com.

About CFRE Internatio­nal: The CFRE certificat­ion signifies a confident, ethical fundraisin­g profession­al. Since 1981, CFRE has set standards for fundraisin­g profession­als. As the only globally recognized fundraisin­g certificat­ion, CFRE indicates profession­alism, confidence and ethics. It is how today’s fundraiser shows accountabi­lity, service and commitment to making a difference for good. The CFRE certificat­ion program is accredited by the American National Standards Institute and is the only accredited certificat­ion for fundraisin­g profession­als.

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