Timberlake at Super Bowl: White male privilege again?

The booking of Justin Timberlake for the Super Bowl halftime show has triggered a backlash from women, minorities and others who say Janet Jackson was unfairly forced to pay a far higher price than he ever faced for that breast-baring “wardrobe malfunction” at the big game in 2004.

The hashtag #justiceforjanet trended on social media this week after the NFL announced Timberlake would perform Feb. 4 in Minneapolis.

Some argued that Jackson fell victim to a sexist and racist double standard and received harsher treatment over a decade ago than Timberlake did, while he benefited from “white male privilege.”

“His body was not criminalized and demonized in the way that hers was, and that has everything to do with being a white man,” said Janell Hobson, an associate professor of women’s, gender and sexuality studies at the State University of New York at Albany.

Representatives for Timberlake and Jackson did not respond to emails seeking comment.

The NFL said no one has been banned from the halftime show — indirectly referring to Jackson — but didn’t elaborate on the decision to invite Timberlake back or comment on Jackson specifically.

Thirteen years ago, as Timberlake sang the lyrics “Bet I have you naked at the end of this song,” he ripped Jackson’s costume to reveal her right breast, bare except for a nipple ring. Jackson later said her lace undergarment was supposed to remain intact but accidentally pulled away.

She was barred a week later from the Grammy telecast, where she had been scheduled to perform, and her star power diminished, though she eventually rebounded. He 2015 album debuted at No. 1 on the Billboard charts, and she is now on a top-selling tour.

This will be Timberlake’s third