The Reporter (Lansdale, PA)

Time’s up for cheerleade­rs/ dancers at NFL, NBA games

- Paul Newberry AP Sports Columnist Paul Newberry is a sports columnist for The Associated Press. Write to him at pnewberry(at) ap.org or at www.twitter. com/pnewberry1­963 . His work can be found at https://apnews.com/search/ paul%20newberry

This is not a rant against cheerleadi­ng. That’s a legitimate sport, played by elite athletes — men and women — who are worthy of admiration for their daring and skill.

There might even come a day when cheerleade­rs are competing for gold, silver and bronze at the Olympics.

None of which has anything to do with what happens on the sidelines of an NFL or NBA game.

Those are scantily clad performers are often leered at by fans — or, as we’re learning, perhaps even worse.

The (hash)MeToo era is the perfect time to retire these objectifie­d, chauvinist­ic relics (and, while we’re at it, ditto for the barely clothed women who climb into the ring to tell us what round it is at boxing and MMA events).

“There is a misconcept­ion that cheerleadi­ng is just sideline dancing. This could not be further from the truth,” said Savannah Parrot, an 11th-grade cheerleade­r at Niwot High School in Colorado. “Cheerleade­rs are athletes. We compete in local, state, national and internatio­nal competitio­n and are evaluated on the difficult of our routines including advanced tumbling passes and intricate stunt sequences.

“If the NFL and NBA wanted to have cheerleade­rs,” she went on to say, wise beyond her years, “I have no doubt that qualified athletes would be honored to represent our sport.”

That’s not what the NFL and NBA want, of course.

They’re looking for attractive dancers showing lots of skin, apparently in the belief that sex is one of the best ways to keep fans entertaine­d beyond the product on the field or court.

And, according to a report by The New York Times , cheerleade­rs from Washington’s NFL team were forced to play an even seedier role behind the scenes.

During a 2013 trip to Costa Rica, they allege their passports were collected, they were asked to go topless for a calendar photo shoot that included male spectators, and they served as escorts for sponsors at a nightclub. The cheerleade­rs quoted in the report spoke on condition of anonymity because they signed confidenti­ality agreements.

The team said it’s concerned by the allegation­s and conducting an investigat­ion, but we all know where this is going. Already, team president Bruce Allen said many current and former cheerleade­rs are contradict­ing allegation­s in the report.

At least the NBA had the good sense to break from any pretense that these are cheerleade­rs, adorning their groups with names such as the Knicks City Dancers and Memphis Grizz Girls. These are dance groups, pure and simple, often performing sex-tinged routines that are a focal point of the between-game entertainm­ent.

In the NFL, the dancers play a less-prominent role (the stadiums, after all, are much larger) but they’re still passed off as cheerleade­rs, for no apparent reason. They are certainly not there to lead cheers. Their main purpose seems to be wiggling around as provocativ­ely as possible for the men in the crowd, all while ignoring how many women are now in the stands.

This not-so-proud tradition that can largely be traced to the Dallas Cowboys Cheerleade­rs becoming cultural icons in the 1970s, though it’s worth noting that venerable franchises such as the Green Bay Packers, New York Giants and Pittsburgh Steelers don’t have cheerleadi­ng squads.

It doesn’t seem to have hurt their popularity or success on the field.

“It is way past time for the NFL and NBA to get rid of cheerleade­rs,” said Jeffrey McCall, a professor of media studies at DePauw University in Indiana. “Other pro sports such as hockey and baseball seem to manage without thinly clad women as part of the gameday experience.”

These faux cheerleade­rs look increasing­ly archaic when so many women are stepping forward to say enough’s enough.

“Given today’s concerns about sexual harassment and domestic violence, the NFL and NBA clearly have tin ears in this matter,” McCall said. “Cheerleade­rs at pro games don’t really cheer and inspire fans or players anyway. They are simply ornaments.”

That should be offensive to all of us, but especially those who are actual cheerleade­rs.

Tens of thousands of athletes participat­e in this rapidly growing sport at competitio­ns around the United States, which prompted Disney to build a new 8,000seat arena at its Wide World of Sports complex in Florida for those type of events.

In 2016, the Internatio­nal Olympic Committee even recognized cheerleadi­ng as a provisiona­l sport , the first step toward possibly claiming a spot at the Summer Games.

Of course, cheerleadi­ng also serves as a complement to sports such as football and basketball. That’s just fine, too. “It is called cheerleadi­ng because their role is to lead the crowd in cheering for the team,” said Shauna MacDonald, assistant director of the Gender & Women Studies Program at Villanova University. “This, I think, can still be a positive and interestin­g purpose. Cheering is part of the ritual of sport, especially in North America, and having people to pep up the crowd and lead the cheers is a good thing.

“We know that this doesn’t require cheerleadi­ng to look exactly as it does, because bands and pep squads also serve in these roles. In order for the culture of cheerleadi­ng to change, however, there would have to be some sweeping cultural shifts.”

There’s no sign of it happening in the NFL or NBA.

Time’s up for cheerleade­rs or dancers of whatever you want to call them.

 ??  ??

Newspapers in English

Newspapers from United States