The Saratogian (Saratoga, NY)

Local digital marketing strategist launches company to assist small businesses

- By Lauren Halligan lhalligan@digitalfir­stmedia.com reporter

SARATOGA SPRINGS, N.Y. >> Local digital marketing strategist Amberly Bucci is aiming to assist fellow small businesses with the launch of her new company.

Originally founded last fall, Amberly Bucci celebrated the official launch of her new business with a ribbon cutting ceremony on Monday with the Saratoga County Chamber of Commerce.

At the event, Bucci shared that opening her own digital marketing company has been a longtime dream of hers. Now that it’s a reality, she said, “It’s kind of surreal.”

An Albany native, Bucci started working in marketing at a marketing research firm when she was just 16 years old.

Bucci graduated with a bachelor’s degree in marketing and public relations from SUNY Oswego and has since has worked with some major national and worldwide brands including Hilton, Samsung and Walt Disney World.

Over the past decade, she’s helped more than 500 businesses get found online, grow their audiences and boost their sales. She specialize­s in SEO and Social Media Marketing, with a passion for the hospitalit­y industry.

Her campaigns have won two nationally recognized competitio­ns – 2018 Best Social Media Campaign – Interactiv­e Marketing Awards and 2017 Best in Search/E-Commerce Campaign – U.S. Search Awards. Her work and speeches have also been featured in numerous publicatio­ns.

Most recently, she worked at local company Mannix Marketing, before decided to branch out and start her own entreprene­urial endeavor.

Now, under her own brand, Bucci wants to help her clients leverage the power of digital marketing and maximizing their online presence, which she can do by creating for them a custom digital marketing plan.

In launching her new business, the Glens Falls resident hopes clients from both near and far will hire her based on her experience, passion, personaliz­ed service and results.

Looking ahead to the future of the company, “the sky is the limit,” Bucci said.

Along with working with individual clients, Bucci offers digital marketing consultati­ons and trainings, including workshops and presentati­ons, that she would someday like to provide on wider scale and national level, while continuing to maintain clients’ accounts.

More informatio­n about digital marketing strategist Amberly Bucci is available online at amberlybuc­ci.com.

Bucci can be contacted at 518-480-7201 or AmberlyBuc­ci@ gmail.com.

 ?? LAUREN HALLIGAN — MEDIANEWS GROUP ?? Digital marketing strategist Amberly Bucci, third from right, is surrounded by family during a ribbon cutting event for the launch of her new business on Monday with the Saratoga County Chamber of Commerce.
LAUREN HALLIGAN — MEDIANEWS GROUP Digital marketing strategist Amberly Bucci, third from right, is surrounded by family during a ribbon cutting event for the launch of her new business on Monday with the Saratoga County Chamber of Commerce.

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