Stars on Screen

Laughter, as advertised: Who ever would have thought that the world of advertising could be this funny? Before AMC’s “Mad Men” came along in 2007, the industry probably didn’t seem all that glamorous to very many people, but that behind-the-scenes peek into the highly competitive business of ads definitely opened it up to TV audiences.

Unlike that storied series, “Detroiters” is not a tense drama that takes a serious look at advertising. No, this Comedy Central series swings in the other direction, batting for laughs and hitting a home run along the way, with its second season premiering Thursday, June 21.

Sam Richardson (“Veep”) and Tim Robinson (“Saturday Night Live”) star in the comedy, which they also co-created. Together, they play Sam Duvet and Tim Cramblin, a pair of local Detroiters with their own ad agency that makes lowbudget commercials for local businesses. They may be competing with the big out-of-town firms, but what they lack in resources, experience and glamour of the “big guys,” they more than make up for with laughs — and there are lots of them here.

At its heart, “Detroiters” is a

buddy comedy about two best friends and business partners getting into all sorts of crazy situations against the backdrop of Detroit’s skyline — already a far cry from “Mad Men’s” take on an ad agency. Also different here is the complete focus on Sam and Tim, with other characters ebbing and flowing through their lives but never staying around for long.

The Motor City is experiencing a revival, and best friends Sam and Tim are poised to capitalize on it — if they can get their act together. The second season of “Detroiters” premieres Thursday, June 21, on Comedy Central. Tim Robinson and Sam Richardson star in “Detroiters”