Aleks Susak, fash­ion de­signer

Upscale Living Magazine - - Contents -

Canada’s First Lady wore the Kala hand-painted yel­low silk dress from the de­signer’s SS18 Silk Col­lec­tion on a re­cent visit to In­dia.

Aleks Susak launched her name­sake womenswear la­bel in Toronto in 2015.

Aleks Susak is once again hit­ting the head­lines, thanks to So­phie Gre­goire Trudeau, wife of Cana­dian Prime Min­is­ter Justin Trudeau.

Aleks de­signs and pro­duces ready to wear col­lec­tions and spe­cial­izes in luxury silk and leather gar­ments that are made-to-mea­sure, hand-painted and one-akind un­der The Silk Col­lec­tion line and The Leather Col­lec­tion line.

No­table per­son­al­i­ties such as So­phie Gré­goire Trudeau, Jes­sica Mul­roney and Housewives Joan Walker Kelly, Roxy Earle and Ann Ka­plan Mul­hol­land have worn pieces from the col­lec­tion. The line was fea­tured in the first sea­son of The Real Housewives of Toronto.

You made your de­but with your fash­ion col­lec­tion in 2015, how easy was the tran­si­tion from model to de­signer? Any train­ing in­volved?

I had ex­pe­ri­ence as a model which greatly helped in the tran­si­tion to the fash­ion busi­ness. Time spent mod­el­ing al­lowed me to gain a back­stage in­sight into how the fash­ion world op­er­ates, the time de­sign­ers spent fit­ting mod­els, cre­at­ing looks and pre­sent­ing the over­all show to the pub­lic. This was a very valu­able as­set when I launched my first col­lec­tion.

What hur­dles did you have to over­come? Go­ing from Cre­ative to Busi­ness?

Be­ing in the fash­ion busi­ness, it is very im­por­tant to know what you are cre­at­ing – be­yond the pas­sion of de­sign, you have to know what your end client wants and be able to com­bine your cre­ative vi­sion with func­tional fash­ion that is de­sired to­day.

Where would you say your main in­spi­ra­tion comes from?

In­spi­ra­tion comes from a va­ri­ety of places but most of all travel – ob­serv­ing dif­fer­ent cul­tures and places I get to travel all com­bine to form new pieces that are a com­bi­na­tion of his­tory, ar­chi­tec­ture, and art.

Who do you keep in your mind’s eye when cre­at­ing your de­signs?

I am in­flu­enced by friends who come from a va­ri­ety of walks in life, such as dif­fer­ent places where they live, ca­reers and life­styles they have. I try to make de­signs wear­able for peo­ple around me and this re­flects the gen­eral cul­ture world­wide. Fem­i­nine and com­fort­able pieces, but yet unique and one of a kind.

What prompts high pro­files like Mrs. Trudeau to choose one of Aleks’ dresses? How did that re­la­tion­ship come about?

Madame Trudeau is styled by Jes­sica Mul­roney, who al­ways seeks to pro­mote Cana­dian de­sign­ers.

De­scribe your brand aes­thetic in 3 words.

Fem­i­nine, so­phis­ti­cated, unique.

Luxury - what is this in your eyes?

Some­thing that only few have an ac­cess to. Whether it’s a state of mind, life­style, or fash­ion – it’s only yours.

What is your de­sign to pro­duc­tion process?

This varies from sea­son to sea­son. Some­times it’s com­ing across beau­ti­ful fab­ric that in turn dic­tates the de­sign or vicev­ersa.

What is it about the in­dus­try that you find al­lur­ing/in­tox­i­cat­ing?

The beauty of this busi­ness is the end­less ideas and op­por­tu­ni­ties. You can al­ways do some­thing new if you set your mind to it.

What is glam­our to you?

Glam­our is when a woman walks into a room and all eyes are on her, re­gard­less of what she is wear­ing. It’s an at­ti­tude.

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