USA TODAY International Edition

‘ Shark Tank’ star applauds women leaders

Firms without them ‘ must hate money,’ Chris Sacca says

- Marco della Cava @ marcodella­cava

AUSTIN Billionair­e investor Chris Sacca set the irreverent tone early in his Saturday appearance at SXSW Interactiv­e.

Brandishin­g a six- pack of local Lone Star beer, the Shark Tank star who scored big with early bets on Uber, Instagram and Twitter took the stage saying he was going to share his brew. But with a caveat.

“We’’ ll do this unlike how they do things at Uber, so the women here will get things first,” Sacca said to hoots from the packed ballroom, a dig at the ride- hailing giant’s current woes that include accusation­s of sexual discrimina­tion.

And from there Sacca was off on a freeform one- hour ramble, blasting the Trump administra­tion, elitist app ideas, sexist tech company culture and even his own myopia.

Sacca said the last time he talked to embattled Uber CEO Travis Kalanick, who now is on the hunt for a second in command to help him guide the company, was in 2011.

Sacca said “nothing shocked me at all” about the blog- post revelation­s by ex- engineer Susan Fowler, who claimed human resources ignored her complaints about a sexist boss.

Sacca is sure that other companies are “now saying, ‘ This could bite us in the --- too.’ Lessons should trickle down to the industry before it’s too damn late.”

The investor “won’t be shocked if ( Kalanick’s pick for COO) is an amazing woman.”

“There are two reasons to pursue diversity and inclusion,” said Sacca. “One, because you believe one group has benefitted from hundreds of years of discrimina­tion, or two, maybe you don’t like that women make 73 cents on the dollar compared to men.

“But let’s say you’re Scrooge McDuck? Well, companies with women at the helm or high up in the staff, they simply do better. Frankly, if you don’t invest like that, you must hate money.”

Sacca said his own stereotypi­ng almost caused him to miss an investment that he considers one of his best. At a dinner for investors, he found himself seated at a table with a 4- foot- 11, 90- pound Indian woman.

“I thought, ‘ How could this person be a titan of the tech world?’ And then she started talking, I couldn’t stop listening,” he said.

That chance meeting led to his backing Shivani Siroya’s Tala, a smartphone- based micro- finance company that just closed its $ 30 million Series B round for a total raise of $ 44 million. “I’ll never make that mistake ( of stereotypi­ng people) again.”

 ?? BRYAN WILLIAMS JONES FOR USA TODAY ?? Investor Chris Sacca regales a SXSW audience with his opinions about Uber and the current tech company culture.
BRYAN WILLIAMS JONES FOR USA TODAY Investor Chris Sacca regales a SXSW audience with his opinions about Uber and the current tech company culture.

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