CRAYOLA ANNOUNCES NAME OF NEW BLUE HUE
Crayola announced the name of its new blue crayon Thursday. Bluetiful was the top pick of fans during two months of online voting, beating out Dreams Come Blue, Blue Moon Bliss, Reach for the Stars and Star Spangled Blue. The Easton, Penn.-based crayon maker received nearly 90,000 name submissions before narrowing it down to five. Bluetiful will make its debut later this year. It’s replacing the recently retired dandelion.