USA TODAY International Edition

You’re so rude! ... or maybe it’s me?

Travel industry workers aren’t always to blame

- Christophe­r Elliott USA TODAY

It was a random thought at the end of a recent column about unfriendly TSA agents. “I wonder if the rude agent is a reflection of an even ruder traveler,” mused David Kazarian, a pharmacist from Tampa.

It started a debate with a real purpose.

“I was thinking about what you said in the last sentence of your story,” says Maureen Grabowski, a retired travel agent from Fort Myers, Fla. “I believe courtesy works two ways.”

Yes, it does. It also makes you wonder: Who was rude first, the traveler — or the travel employee? And what, if anything, can be done to reverse the steady, downward spiral of manners in the travel industry?

Oh, you want examples? If you read this column every Monday, you know I regularly recount the rudeness of both travelers and the employees serving them. Have you not watched in dismay as David Dao was dragged off his United Airlines flight?

By the way, United won’t face any government penalties for removing Dao.

Who started this? Many travelers assert that the problem began with airlines. Donald Mazzella recalls the golden years of customer service, before airline deregulati­on, when people still dressed up to fly. Sure, tickets were outrageous­ly expensive, but everyone was on their best behavior.

“By the turn of the century, the original reason for crew — to save lives in a disaster — had given way to herding as many people on board as possible in the shortest possible time and with selling activities in place of service by the crew,” says Mazzella, who runs a consulting firm in Ridgefield, N.J. “Resentment grew on both sides.”

Inevitably, the toxin spread to the rest of the travel industry. Today, the hostility is pervasive, passengers say. “It is almost a guarantee that on certain airlines, you will be treated like an annoyance or nuisance if you do anything but sit quietly and ask for nothing,” says Jennifer Beeston, a mortgage lender in Santa Rosa, Calif.

Some say the blame for these squabbles lies not with one side or the other but with the commercial and societal realities of modern life. Thomas Farley, a New York-based etiquette expert, says heightened airport security, drasticall­y reduced airline amenities and the overall lack of human connection that comes with our always-on connectivi­ty have all led to the degradatio­n in manners. Despite all that, travel isn’t as bad as I portray in my columns.

“I have experience­d far more wonderful interactio­ns with fellow passengers and with flight crews than I have witnessed negative ones,” Farley says.

Though the question of who did it first — a greedy travel industry or entitled travelers — may be unanswerab­le, the fix is less of a mystery (see below). Travel companies, and especially airlines, must adopt a zero tolerance policy toward rude employees. Travelers need to be equally intolerant when their fellow passenger or hotel guest steps out of line. The change has to start somewhere, and that somewhere is looking at you in the mirror.

Christophe­r Elliott is a consumer advocate and editor at large for National Geographic Traveler. Contact him at chris@elliott.org.

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