USA TODAY International Edition

NFTs: What are they? Why did someone spend $ 69M for one?

- Brett Molina

Last week, the auction house Christie’s announced the artist Beeple sold a piece of artwork for more than $ 69 million, the third highest price for a living artist.

But “Everydays: The First 5000 Days” isn’t a physical work of art. It’s all digital.

The work was sold through an NFT, a burgeoning technology that could potentiall­y change how we own everything from art work and concert tickets to our homes.

The mind- boggling dollar figures behind the sale have helped bring attention to NFTs, along with support from bigger names. NBA Top Shot, for example, is a digital collectibl­es service that allows fans to collect and own

digital highlights from NBA games, like a LeBron James dunk.

Meanwhile, Kansas City Chiefs quarterbac­k Patrick Mahomes launched his own digital art gallery using NFTs. Then there’s Tesla CEO Elon Musk, who is selling a recent tweet as an NFT.

Here’s everything you need to know about the digital platform:

What does NFT stand for?

It’s short for non- fungible token. Fungible items are easily interchang­eable. Take money as an example. If we each have a $ 20 bill, we could swap them without any change to their value. In the case of a non- fungible token, each one is unique and cannot be directly exchanged for another.

So what exactly is an NFT?

An NFT is essentiall­y a piece of data

that verifies you maintain ownership of a digital item, from a piece of art work, to a clip of a game- winning shot in an NBA game, and even a tweet.

“The norm right now is people create these limited edition tokens where there is only one of that token,” said Chris Wilmer, an associate professor at the University of Pittsburgh Swanson School of Engineerin­g and co- managing editor of “Ledger,” a peer- reviewed journal for research on cryptocurr­ency and blockchain technology. “They will associate a piece of their art with one of these tradable tokens, and they say there is only ever going to be one.”

The NFTs are created and recorded using blockchain technology.

Back up: What’s blockchain?

A blockchain is a digital decentrali­zed ledger tracking transactio­ns of items or assets such as bitcoin or NFTs, says PwC. Instead of a central administra­tor or company monitoring the transactio­ns, they’re complete through a peer- to- peer network of computers out in the open. In the case of bitcoin, for example, you can explore the data at any time for transactio­ns.

When a transactio­n is completed, it is recorded and grouped into a block, with informatio­n such as time stamps and amounts. When enough blocks are grouped together, they form a chain chroniclin­g every transactio­n linked to that asset. Because the logging of transactio­ns such as NFTs are not happening in a central location, the transactio­ns would be difficult to breach.

Wilmer compares blockchain to a cloud storage database. “One kind of data they can store is who owns certain internet points like bitcoin, but they can also use them to store other types of data like ownership of artwork,” he said.

What’s the benefit of NFTs or blockchain?

For the artist, it’s another avenue for making money. For example, the band Kings of Leon is releasing their new album as an NFT. Some artists can also earn royalties any time an NFT featuring their work is resold, according to Ethereum, a popular blockchain.

“What gives them value is their scarcity,” says David Sacco, a finance and economics professor at the University of New Haven.

Sacco says another benefit to relying on blockchain technology is the security. According to a 2017 post by IBM, records kept on a blockchain are typically secured with a private digital key to prevent tampering.

Wilmer says because there is no central administra­tor, the data in blockchain­s like bitcoin can’t be altered once recorded.

Any concerns with using NFTs?

That password or private key is critical. In January, The New York Times reported millionair­es who were locked out of their bitcoin fortunes because they lost the passwords necessary to gain access. Unlike your email or other online account, there’s no option to retrieve a forgotten password.

The same can happen with NFTs, says Wilmer. “You’re going to have a secret password, a private key associated with the ownership of that,” he said. “If you lose that or if someone gains access to it, someone can steal your $ 70 million artwork and then trade it without your permission.”

How prone are blockchain­s to hacking? Wilmer says “once a block is underneath several other blocks, it is essentiall­y permanent data storage and those are the records that have never been tampered with” since the inception of bitcoin or Ethereum.

How big a deal is it?

One potential future use for NFTs, says Wilmer, is the ability to use them to track land titles, with a token representi­ng ownership of property like a home.

“People for many years now have been talking about using blockchain­s to replace the archaic paper based land deed systems that most of the world uses,” he said.

Bitcoin has slowly seen adoption by mainstream groups and companies including Tesla, which confirmed in a filing with the Securities and Exchange Commission plan to accept bitcoin as a form of payment in the future.

Sacco expects the same for the tokens. “I think ultimately the NFTs and blockchain technology are going to become the way that people store records digitally because of the security associated with it,” said Sacco.

 ?? GETTY IMAGES ?? Cryptocurr­ency trading apps gaining popularity.
GETTY IMAGES Cryptocurr­ency trading apps gaining popularity.

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