USA TODAY US Edition

WHY CHINA IS BEATING THE U.S. AT INNOVATION

China invests more in research and developmen­t, which commercial­izes products and creates jobs, study shows

- Paul Davidson @Pdavidsonu­sat USA TODAY

For decades, America lost factories and jobs to China but retained a coveted title: the world’s leader in inventing and commercial­izing new products. Now, that status has been eroded, and it’s hurting the economy.

While the United States is still at the top in total investment in research and developmen­t — spending $500 billion in 2015 — a new Boston Consulting Group (BCG) study released Monday has made a startling finding: A couple of years ago, China quietly surpassed the U.S. in spending on the later stage of R&D that turns discoverie­s into commercial products. And at its current rate of spending, China will invest up to twice as much as the U.S., or $658 billion, by 2018 on this critical late-stage research.

In other words, the U.S. is doing the hard work of inventing new technologi­es, and China, among other countries, is reaping the benefits by taking those ideas and turning them into commercial products, the report says.

“Other countries are freeriding on the U.S. investment,” says Justin Rose, who co-authored the BCG study.

The slippage is a significan­t blow for the U.S. economy, costing tens of billions of dollars a year in manufactur­ing output and hundreds of thousands of factory jobs over the past decade or so, BCG says. Companies that lead in commercial­izing ideas also typically build factories near their research centers so scientists can test products before making them.

The burgeoning commercial drone market is a prime example of the shift. The U.S. military developed drone technology throughout the 20th century for reconnaiss­ance and other purposes, adding microchips for better wireless control and longer-lasting batteries. But China’s Da-Jiang Innovation­s has refined the unmanned vehicles to better avoid obstacles and has become the world’s largest builder of commercial drones. It sells them to U.S. real estate and constructi­on firms for applicatio­ns such as aerial photograph­y and mapping. DJI has three factories in Shenzhen.

The U.S. has also given birth to a Smithsonia­n-worthy collection of breakthrou­gh tech — including flat-panel displays, digital mobile handsets, notebook computers and solar panels — only to fumble away their developmen­t to other countries, particular­ly China and Japan.

“Other countries are free-riding on the U.S. investment.” Justin Rose, who co-authored the Boston Consulting Group study

The BCG study concludes the U.S. has the potential to reverse the trend through better collaborat­ion among private industry, universiti­es and research consortia. Such a shift would increase annual manufactur­ing output by 5%, or $100 billion, and add 700,000 factory jobs and another 1.9 million in other sectors through ripple effects.

Yet while President Trump is focused on narrowing the nation’s trade deficit, his proposed budget would slash federal funding for R&D, potentiall­y snuffing a significan­t source of U.S. manufactur­ing jobs that could help accomplish that goal. Last year, the U.S. had an $83 billion trade gap in advanced tech products, according to the Census Bureau.

The country is still the global leader in “basic and applied” R&D, which makes early discoverie­s and further refines them. About a third of the $500 billion the country spends on R&D is funneled to those activities. But while two-thirds of the total goes to later-stage “developmen­t” R&D, China invests 84% of its R&D money on advances that yield commercial products. For the past decade, “developmen­t” R&D has been growing 20% a year in China, vs. 5% in the U.S., the BCG report says. As recently as 2004, the U.S. spent four times as much as China.

In China, many technology companies are state-owned, so they don’t have to worry if massive R&D spending yields losses until a product is commercial­ized, and even the research of private firms is often subsidized by the government, says Robert Atkinson, president of the Informatio­n Technology and Innovation Foundation.

The Chinese government, he says, also gives the private sector specific timetables for achieving dominance in areas such as solar, printers, robots and drones. And China routinely steals tech and fails to enforce patent laws, Atkinson says

“They have huge advantages,” he says.

There’s ample opportunit­y for a U.S. turnaround, BCG says, with 75 of the world’s 200 highest-rat-

ed universiti­es located in the U.S. But there’s little cooperatio­n among the schools, which do the lion’s share of basic and applied research, largely through federal grants, and private companies, which do most of the developmen­t research. Among the obstacles BCG identified:

Schools do a poor job of promoting their latest research and putting it in a digestible form for manufactur­ers. And researcher­s are focused on securing tenure, while companies are seeking a return on their investment. When companies do partner with universiti­es, it’s often for a limited, product-specific purpose rather than for developing industrywi­de solutions that take longer to bring to fruition but can create many more jobs.

“Companies are being gun-shy and risk-averse and not wanting to make big bets on transforma­tive technology,” Atkinson says. Instead, they’re focused on quarterly profits, which typically determine executives’ bonuses.

U. S. manufactur­ers are reluctant to collaborat­e with other firms because they don’t want to share the fruits of their research with competitor­s.

Manufactur­ers are reluctant to work with suppliers to establish industry-wide standards that can reduce costs and speed implementa­tion of tech, fearing the suppliers would share the informatio­n with competitor­s.

The study says the government should set up a central repository for federally-funded university research; school research should be geared toward commercial­izing products; manufactur­ers should build long-term relationsh­ips with universiti­es, such as Procter & Gamble’s link-up with the University of Cincinnati; and public-private research consortia should focus on developing industry-wide solutions. Since 2008, P&G has invested millions of dollars in a computer simulation center to enhance its consumer household products.

“If we want to be the leader in product developmen­t for things that matter in people’s lives, pushing money into developing important (products) is what we should be focused on,” Rose says.

“If we want to be the leader in product developmen­t for things that matter in people’s lives, pushing money into developing important (products) is what we should be focused on.” Justin Rose

 ?? JOHANNES EISELE, AFP/GETTY IMAGES ?? For the past decade, “developmen­t” R&D has been growing 20% a year in China vs. 5% in the U.S., the BCG report says. As recently as 2004, the U.S. spent four times as much as China.
JOHANNES EISELE, AFP/GETTY IMAGES For the past decade, “developmen­t” R&D has been growing 20% a year in China vs. 5% in the U.S., the BCG report says. As recently as 2004, the U.S. spent four times as much as China.
 ?? JEFFERSON GRAHAM, USA TODAY ?? DJI, a Chinese company, is leading in drone innovation and production.
JEFFERSON GRAHAM, USA TODAY DJI, a Chinese company, is leading in drone innovation and production.

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