USA TODAY US Edition

For first time, Uber offers phone support for drivers

- Marco della Cava @marcodella­cava USA TODAY

Uber drivers with a question about working for the ride-hailing service now have an in-app phone number to call and humans ready to deliver answers.

This is the first time in Uber’s eight-year history it has offered drivers what would seem to be a baseline offering for the people who are a lynchpin for the com- pany — the drivers who log hours as independen­t contractor­s.

“This is just part of our sixmonth effort to radically improve our partnershi­p with the 2 mil- lion people who drive for us,” said Aaron Shildkrout, the company’s head of driver product (of those drivers, 600,000 operate in the U.S.). “If there is a flood of calls, that’s great. We’re ready.”

Phone support is available now in Boston, Chicago, Denver, Houston, Las Vegas, Los Angeles, Miami, New Jersey, New York City, Philadelph­ia, San Diego, San Francisco, Tampa Bay, Washington, D.C., and Austin. The remaining U.S. Uber locations will come online by the end of the year.

The feature is one of a few driver-focused perks Uber rolled out Tuesday as part of its socalled “180 Days of Change” program aimed at repairing a relationsh­ip that took a backseat as the start-up scaled incessantl­y around the globe.

The others include the ability to easily correct details about where a fare started and ended; no rating penalties if a rider complains about traffic or an app glitch; and an automatic $15 payment for returning a lost item, paid by the rider.

Last month, Uber announced it was finally adding an optional tipping feature to its app; last week, the company matched tips dollar for dollar, doling out $2 million to its drivers in a one-time benefit.

Rival ride-hailing company Lyft has had tipping as a feature from its inception and long has touted its pro-driver culture as a way to entice drivers and riders and differenti­ate itself from Uber.

Lyft has a telephone support number for critical issues and otherwise steers drivers to a website form to submit their questions.

Uber’s new number will welcome drivers with any type of query.

 ?? JUSTIN SULLIVAN, GETTY IMAGES ??
JUSTIN SULLIVAN, GETTY IMAGES

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