FACEBOOK READY TO TAKE ON TV WITH ‘WATCH’

TV is coming to Facebook on Thursday. Sort of. The social network is launching a new section called Watch, hoping to bring regularly scheduled, appointment viewing to Facebook. But NBC, CBS, ABC and Fox have little to fear yet; the shows announced are ones most people haven’t heard of. The Watch platform launches to a select group of Facebook users Thursday and then expands nationally later this year. Facebook has more than 2 billion users.