Dow 23K could inspire a rally — or a retreat
Market powers on thanks to giants like Apple, Boeing, Visa
If Wall Street bulls are right, traders on the floor of the New York Stock Exchange will soon be wearing “Dow 23,000” rally caps.
Dow 23,000 — which is just 128 points away — would be more than just another impressive number. It would be a fresh reminder that U.S. stocks are at yet another all-time high.
And that approaching milestone poses an age-old dilemma for investors: Is getting into the market at lofty levels a good or bad idea?
So far this year, people who played it safe and viewed any of the Dow Jones industrial average’s 48 record highs as a market top probably regret their decision. They have missed out on big gains.
As of Friday, the Dow has appreciated 15.7% in 2017 to 22,872 — blowing past 20,000, 21,000 and 22,000 along the way. An investor who put $10,000 in a bank savings account at the start of the year instead of investing in the
Dow has missed out on a paper gain of $1,570.
And now that the 121-year-old stock index, which is made up of
30 blue-chip American companies like Merck, McDonald’s and Microsoft, is within striking distance of “23K,” it doesn’t mean it can’t go higher.
Some Wall Street pros say hold off on buying a souvenir “Dow
23,000” cap.
The reason: Dow 24,000 might not be far behind as there’s nothing on the horizon that screams market top or rally killer, bulls say. There’s no irrational exuberance.No hint of a coming interest rate spike. And no signs of recession.
And that means — barring some unforeseen shock like a nuclear war or some other out-ofthe-blue event that causes a mass exodus from stocks — there are low odds of a stock market meltdown anytime soon.
“Dow 23,000 could spark a market melt-up,” says Ed Yardeni, chief investment strategist at Yardeni Research, referring to a buying frenzy that leads to a steep and rapid rise in stock prices that no one saw coming.
The melt-up could drive investors now on the sidelines to pile back into the stock market at the same time.
“The pain of missing out becomes more intense, as does the pressure to just jump in,” Yardeni adds.
The Dow, Yardeni predicts, could climb to 25,000 by the middle of next year.
Corporate profit growth has been good, he says, with numbers posted in the first half of the year the best since 2011.
The market, while pricey based on a historical price-to-earnings basis, isn’t as rich as it appears when low interest rates and tepid inflation are factored in. And major anxieties like Greece getting “booted out of the eurozone” have faded amid an economic rebound in Europe and most other parts of the world.
“We have spent the past few years coming up with things to worry about that have all turned out to be non-events,” says Yardeni. “Now, the market doesn’t seem to fear turmoil.”
The Dow has been powered higher this year by global giants, such as Boeing, up nearly 68%, credit card payment processor Visa, up 39%, heavy equipmentmaker Caterpillar, up 41%, McDonald’s, up almost 36%, and Apple, up nearly 36%.
But not everyone is calling for the Dow to run away to the upside. “It would be hard for me to get wildly bullish at Dow 23K,” says Bill Hornbarger, chief investment officer at St. Louis-based money-management firm Moneta Group.
This is a time for investor caution, not complacency, he says.
Just because stocks overall have been in a relative state of calm, and haven’t suffered a drop of 5% or more since June 2016 when markets got spooked by the Brexit vote, that doesn’t mean investors should rule out a sell-off, especially since the market is expensive relative to history.
“This is when investors have to be on guard,” Hornbarger says.