USA TODAY US Edition

Senate: Russia aided Trump in online blitz

Reports say agents infiltrate­d social media

- William Cummings

WASHINGTON – The Senate released a pair of reports Monday that say Russia engaged in an all-out social media campaign on Donald Trump’s behalf during the 2016 election and continued to support him after he took office.

One report, compiled by Oxford University’s Computatio­nal Propaganda Project and a social media analysis firm called Graphika, looked at millions of posts on every popular social media platform from Facebook to Pinterest that were provided to the Senate and House Intelligen­ce committees.

The second report – written by New Knowledge, a cybersecur­ity firm specializi­ng in protection from “social media disinforma­tion attacks” – found that in addition to a “sweeping and sustained social influence operation,” the Russians tried to hack online voting systems and stole Clinton campaign emails, “which led to a controlled leak via WikiLeaks.”

According to the Oxford report, Russia’s Internet Research Agency “launched an extended attack on the United States by using computatio­nal propaganda.” More than 30 million people shared content from the Internet Research Agency on Facebook and Instagram from 2015 to 2017.

The report says those posts used text, videos, memes and pictures in a targeted effort to boost Trump at important moments in the campaign such as the debates, convention­s and Election Day. The Russian social media influence first focused on Twitter in 2013, then “quickly evolved into a multi-platform strategy involving Facebook, Instagram, and YouTube amongst other platforms.”

In February, special counsel Robert Mueller – who leads the Justice Department investigat­ion into Russian election meddling – indicted 13 Russian nationals and the Internet Research Agency in an alleged conspiracy to influence the 2016 election.

The Internet Research Agency oper- ated a “troll farm” based in Russian President Vladimir Putin’s hometown that employed hundreds of English speakers with “a strategic goal to sow discord in the U.S. political system, including ... supporting the presidenti­al campaign of then-candidate Donald J. Trump and disparagin­g Hillary Clinton,” according to the indictment.

The Oxford report says the Russian trolls’ efforts focused on a few main objectives: pushing African-American voters to boycott the election and giving them misinforma­tion about how to vote; getting Latino voters to distrust the U.S. government; “encouragin­g extreme right-wing voters to be more confrontat­ional”; and spreading false stories and conspiracy theories.

The campaign had two strategies, the report says. One was to post “clickbait” content “appealing to the narratives common within a specific group” to drive traffic. “Then the pages posted content that intended to elicit outrage from these groups.”

Efforts targeting African-Americans, Latinos, liberals and members of the LGBTQ community used different approaches with each group, but the overall aim was to get voters “to boycott the election, abstain from voting for Clinton, or to spread cynicism about participat­ing in the election in general.”

In contrast, conservati­ves “were actively encouraged to get behind Trump’s campaign.”

“Differenti­al messaging to each of these target groups was designed to push and pull them in different ways. What is clear is that all of the messaging clearly sought to benefit the Republican Party – and specifical­ly, Donald Trump,” the Oxford report says.

The Russian campaign used a range of platforms, including Facebook, Twitter, Tumblr, Instagram, YouTube, Pinterest, Vine, Gab, Meetup, Reddit, Medium, Pokemon Go and even Goo

gle+, according to the reports.

The Internet Research Agency campaign did not end with Trump’s election. In the six months after Trump’s victory, the Oxford report says, the group’s activity increased

238 percent on Instagram, 59 percent on Facebook and 52 percent on Twitter.

Two of the biggest spikes in postelecti­on activity occurred in December

2016. On Dec. 29, the day President Barack Obama announced the expulsion of 35 Russian diplomats for election interferen­ce. The next jump was the following day when Putin announced he would not respond with actions against the United States.

The largest surges in the Internet Research Agency’s social media operations were in April and May 2017. In that period, Trump held a meeting in the Oval Office with Russian officials, media reports identified Carter Page as a Trump associate whom the Russians tried to recruit, and Trump ordered an airstrike on a Syrian airbase.

The report from New Knowledge says the operation began in St. Petersburg, Russia, in 2013. More than 1,000 people engaged “in round-the-clock influence operations, first targeting Ukrainian and Russian citizens, and then, well before the 2016 US election, Americans.”

New Knowledge says the “scale of their operation was unpreceden­ted,” reaching “126 million people on Facebook, at least 20 million users on Instagram, 1.4 million users on Twitter, and uploaded over 1,000 videos to YouTube.”

The report says there was a “clear bias” toward Trump in the operations. The agency posted no pro-Clinton content on Instagram or Facebook, except for one post encouragin­g Muslims to attend a rally supporting her.

The Internet Research Agency’s effort to divide and disillusio­n Americans capitalize­d on the racial tension over police shootings and the Black Lives Matter movement, which boiled over in the years leading up the election.

The report says the “most prolific” efforts on Facebook and Instagram focused on AfricanAme­ricans as the Russians developed unwitting “human assets” to help them share their content. The degree to which the Russians were able to blend into “authentic Black community media” wasn’t matched in liberal or conservati­ve media, the report says.

“While other distinct ethnic and religious groups were the focus of one or two Facebook Pages or Instagram accounts, the Black community was targeted extensivel­y with dozens,” New Knowledge found.

The group’s top 10 Facebook pages, according to total number of likes, were Being Patriotic, Stop A.I. (Stop All Immigrants), Heart of Texas, Blacktivis­t, United Muslims of America, Army of Jesus, Brown Power, LGBT United, South United and BM (Black Matters).

The reports’ findings reflect those of a USA TODAY analysis from May that looked at thousands of Internet Research Agency ads. The social media ads were designed to inflame racial animosity. Some of the ads focused directly on race while others dealt with related themes such as protests over policing and the debate over a border wall.

“While other distinct ethnic and religious groups were the focus of one or two Facebook Pages or Instagram accounts, the Black community was targeted extensivel­y with dozens.” New Knowledge report

 ?? ALEXEI DRUZHININ/SPUTNIK/EPA-EFE ?? A U.S. indictment says the Internet Research Agency operated an internet “troll farm” based in Russian President Vladimir Putin’s hometown.
ALEXEI DRUZHININ/SPUTNIK/EPA-EFE A U.S. indictment says the Internet Research Agency operated an internet “troll farm” based in Russian President Vladimir Putin’s hometown.

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