Local Students to Intern at Super Bowl LVII Events

Twelve Sport Marketing and Management students and two professors from the University of Northwestern Ohio will leave on Wednesday, Feb. 8 for Glendale, Arizona to assist with events taking place prior to Super Bowl LVII game day. All of the students will be working as volunteers for the Super Bowl Experience, professional football’s interactive theme park offering interactive games and activities leading up to the big game on February 12, 2023. The Arizona Super Bowl Host Committee, the centralized planning group for Super Bowl LVII, manages the internships.

Super Bowl Experience is a ticketed event located at the Phoenix Convention Center. The Experience includes youth football clinics, merchandise shops, autograph sessions with NFL players, and 40-yard dash and vertical jump virtual games where fans can compete against NFL players on an LED screen.

With more than one million visitors expected, student interns are encouraged to act as Super Bowl Ambassadors by answering questions, assisting with fan photos, and being friendly and helpful to fans.

Students will also be working with 'On Location Services ' to help with hospitality events on game day. UNOH professors Julia Etzkorn and

Phil Gunder are hopeful that students will understand all of the work that goes into making the Super Bowl not just a game, but an entire fan experience. “I want them to see what goes into executing a huge event like this, to be able to experience it first-hand and gain experience on a large-scale setting like the Super Bowl. The best part is that they will be able to make connections here that could help them obtain jobs within the sports industry when they graduate,” said Professor Etzkorn. “This year’s group of students are more excited than ever to experience the Super Bowl in person.”