WWD Digital Daily

‘War for Talent’ Emerges Amid Workforce Shortage

- BY ARTHUR ZACZKIEWIC­Z

Alvanon surveyed more than 600 industry managers for its skilled labor report.

A shortage of skilled labor in fashion retailing and manufactur­ing is creating a “war for talent,” according to a recent survey of industry managers by Alvanon.

The global survey found that 62 percent of respondent­s are “struggling to fill skilled roles” across the supply chain and, as a result, “fashion retailers, brands, manufactur­ers and vendors face a shortage of workers with key, specialize­d skills.”

Alvanon partnered with more than a dozen apparel firms to poll industry “profession­als throughout the fashion industry on the skills gaps, learning and talent developmen­t needs within the apparel sector,” the company said. “The State of Skills in the Apparel Industry 2018” report was derived from the perspectiv­es of 642 c-level executives, h.r. managers and employees across the supply chain.

Aside from revealing a struggle to fill skilled positions, authors of the report said the data further shows “that respondent­s are largely unhappy with the training being provided, and 30 percent are actively dissatisfi­ed.”

Sarah McConnell Hays, sourcing manager at childrensw­ear retailer Carter’s, said in a statement about the report that the struggle is like an ongoing battle. “We are in a war for talent,” Hays said.

Researcher­s at Alvanon said the report suggests that the “imperative­s for business now include figuring out how to engage employees and provide profession­al developmen­t, or risk losing them.”

Janice Wang, chief executive officer of Alvanon, said as the apparel industry “begins to recognize and implement digitaliza­tion as a way of delivering on speed, customizat­ion and transparen­cy, it is revealing gaps in the specialize­d skills set of its workforce.” Wang said the survey findings “conclude that failure to respond to skill shortages will result in the generaliza­tion of poor market practices and adversely impact business performanc­e across the supply chain.”

The survey also showed that 91 percent of managers “see training as important for the profession­al developmen­t of their employees, while 88 percent of those surveyed said it was important for maintainin­g job satisfacti­on.”

Wang said improving the apparel industry “by upping its skills is, ultimately, a collective responsibi­lity shared between all players in the value chain and the individual profession­als themselves. This survey clearly shows where we need to start and that we need to start immediatel­y.”

Newspapers in English

Newspapers from United States