WWD Digital Daily

CIM and C2C Fashion And Technology Unveil Exclusive Showroom

CIM and C2C debut Detroit showroom to harness technology for efficient, sustainabl­e and local apparel production.

- BY ARTHUR ZACZKIEWIC­Z Complete Image Manufactur­ing

and C2C Fashion and Technology have announced a collaborat­ive partnershi­p and an exclusive showroom launch, which is set for Feb. 29 in Detroit.

CIM is considered a pioneer in “on-shore” and micro apparel manufactur­ing.

The companies said in a statement that the collaborat­ion “brings together cutting-edge technology, comprehens­ive fashion services \and a commitment to fostering innovation within the fashion manufactur­ing industry.”

The unveiling of the Detroit showroom takes place from 6 to 10 p.m. at 1353

East Fisher Freeway. “Guests, including local leaders, designers and industry influencer­s, will be among the first to witness the state-of-the-art facility during this soft-launch, sneak peek event,”

CIM said, adding that it is “dedicated to expanding U.S. apparel manufactur­ing and invites attendees to explore the new showroom, providing a first look at the innovative strides being made in fashion manufactur­ing in Detroit.”

C2C Fashion and Technology is the collaborat­ive partner for the software that runs the platform. "C2C's Business Builder, a powerful ERP/CRM/PLM global tool, allows for efficient control and connectivi­ty across all aspects of the fashion business,” the company said. “From customer service and software as a service to on-the-go business operations and comprehens­ive tracking of sales, production and inventory, C2C Business Builder is an indispensa­ble resource for the modern fashion industry.”

C2C Business Connect also features a video conferenci­ng platform, “facilitati­ng interactiv­e business connection­s and informatio­n management from a single location, the company said, adding that the platform “features online events, workshops, webinars and an interactiv­e showroom, ensuring seamless collaborat­ion within the global fashion and technology ecosystem.”

C2C Fashion and Technology also offers AI-powered try-on dressing rooms, personal shoppers, fit software and interactiv­e social media.

Complete Image Manufactur­ing was founded in 2016 and describes itself as "the premier clothing manufactur­er located in the City of Detroit" and said its mission is to expand U.S. apparel manufactur­ing "by providing quality products in a timely manner. We aim to accomplish this by sourcing innovative technology and state-of-the-art machinery."

 ?? ?? The collaborat­ions aims to foster innovation in the U.S. fashion apparel market.
The collaborat­ions aims to foster innovation in the U.S. fashion apparel market.

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