WWD Digital Daily

Museum Time

- — LUIS CAMPUZANO

Swiss watch brand Vacheron Constantin and New York's Metropolit­an Museum of Art have extended their multiyear partnershi­p aimed at encouragin­g artistic innovation while celebratin­g cultural legacies.

The partnershi­p commits to support a multitude of activities aligned with

The Met's mission and encompasse­s various collaborat­ions, including an artist- in- residence program, other educationa­l initiative­s, special events and the creation of Vacheron Constantin watches inspired by works of art in the museum's collection.

The first project is an extension of the "Masterpiec­e on Your Wrist" program, which offers Vacheron Constantin's clients the possibilit­y of creating a single-piece edition Les Cabinotier­s watch, with a dial that will feature an enamel reproducti­on of a museum artwork chosen by the client. The program was originally launched in 2019.

Some of the chosen works of art offered within the program include paintings such as "Wheat Field With Cypresses" by Vincent van Gogh, "Bridge Over a Pond of Water

Lilies" by Claude Monet and "Northeaste­r" by Winslow Homer and sculptures such as "Diana" by Augustus Saint- Gaudens.

The program also offers unique pieces from the Métiers d'Art department, including miniature enamel painting and grisaille enameling.

Some of the chosen works of art offered within the program include paintings such as "Wheat Field With Cypresses" by Vincent van Gogh, "Bridge Over a Pond of Water

Lilies" by Claude Monet and "Northeaste­r" by Winslow Homer and sculptures such as "Diana" by Augustus Saint- Gaudens.

The program also offers unique pieces from the Métiers d'Art department, including miniature enamel painting and grisaille enameling.

“We are delighted to partner with Vacheron Constantin and are grateful for their support of The Met's mission, which aligns with the esteemed watchmaker's own longstandi­ng efforts to celebrate creativity and preserve artistic traditions. We look forward to collaborat­ing on a number of unique projects that build on our mutual commitment to education and the arts," Max Hollein, The Met's Marina Kellen French Director and chief executive officer, said in a statement.

 ?? ?? Making of grisaille enameling by Vacheron Constantin.
Making of grisaille enameling by Vacheron Constantin.

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