Daily Nation Newspaper

HYRID POULTRY FARM (Z) LTD

PIONEERS HIGH PERFORMANC­E VILLAGE CHICKEN DAY OLD CHICKS

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Hybrid Poultry Farm the leading Poultry supplier of day old chicks on the Zambian market for over 50 years is at it again. They have today announced the launch of the Hybrid Village Chicken – (Sasso day old chicks). With this exciting developmen­t Hybrid hopes to rewrite the story on how village chickens have been grown, into a more profitable and cost sensitive enterprise for both the farmers and the consumers. Hybrid will provide day old chicks to smallholde­r farmers throughout the country in line with its mission statement to efficientl­y deliver the chicken of choice in every market through a network of independen­t distributo­rs all around the country.

The Hybrid Village Chicken day old chick, is ideal for rearing outdoors and in backyard conditions, gains weight more quickly than the convention­al village chicken and is 3-4 times more productive in laying eggs. Hybrid Poultry Farm is delighted to introduce this product on the market in line with its long history of empowering small scale farmers and will provide employment opportunit­ies for more than a hundred distributo­rs and thousands of small scale farmers to build profitable small businesses.

“The market has been yearning for a stable supply of high performanc­e village chicken day old chicks and we have responded to this need by introducin­g this special Village Chicken breed. We believe the Hybrid village Chicken can transform the poultry market in Zambia by delivering these lower cost, improved performanc­e birds to thousands of farmers all around the country,” said the Hybrid Poultry Farm Sales Manager, Mr Luka Mzumara. “We have seen the model’s success across the continent and we are confident that the success stories recorded will be replicated. Let me repeat what our loyal clients like to say: ‘Grow with Hybrid for Maximum profits’.”

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