Local online retailers` market widens
By BUSINESS REPORTER ZAMBIA’S online retailers are set to penetrate and distribute locally-made products to the United States and global markets.
This follows the partnership signed on Monday by DHL, an international express services provider and MallforAfrica, a company that offers e-commerce.
MallforAfrica has developed a new online platform, Marketplace Africa, meant to increase trade between Africa and the world.
The site offers items from the continent’s talented designers and artisans to fashion, body care, handbags, jewellery and home décor.
Marketplace Africa was created to help artisans sell on the global stage and simplify the ability to buy directly from African craftspeople and small enterprises.
DHL Express Sub Saharan Africa Chief Executive Officer, Hennie Heymans, said the new platform would go a long way in helping small businesses from Africa grow.
Mr Heymans urged African businesses to take advantage of the platform and penetrate the global market.
“We are thrilled to be a part of this innovative e-commerce solution for African artisans. DHL is a facilitator of global trade and if we can improve connectivity and accessibility to global markets for local business.
“We have been in Africa since 1978, so we have seen firsthand, the huge opportunities that cross-border trade offers to local businesses. This is truly an exciting time for African businesses,” he said.
And MallforAfrica Chief Executive Officer, Chris Folayan, explained that Marketplace Africa would open the door for African designers and craftspeople.
This, he said, would enable customers in the US and the world the ability to purchase authentic African-made products directly from the source.
“Africans finally have the opportunity whether banked or unbanked to showcase their amazing talents and skills to the world and sell their products.
“DHL and MallforAfrica saw the need to promote African-made products to the world and I am beyond proud to be a part of making history alongside a company that has pioneered logistics efficiency in Africa, and across the globe,” he said.