Ru­vheneko ten­ders res­ig­na­tion let­ter

Chronicle (Zimbabwe) - - Entertainment - Si­lence Charumbira

RU­VHENEKO Parireny­atwa, the for­mer pro­grammes man­ager at ZiFM Stereo, is hurt.

While she may not nec­es­sar­ily be bit­ter that The Plat­form – a cur­rent af­fairs pro­gramme which she hosted well had to be taken away from her, she is gut­ted to say the least.

The vi­va­cious young lady who is also the daugh­ter of Health Min­is­ter David Parireny­atwa, oddly finds her­self in an un­fa­mil­iar po­si­tion where she has to ac­cept her cir­cum­stances and move on.

One would think that things would have been rosy for her con­sid­er­ing that her fa­ther is a fel­low min­is­ter in the same cabi­net with Supa Mandi­wanzira, her for­mer boss. Yet not.

Ac­cord­ing to sources close to the ur­ban sta­tion, there has been a lot of fight­ing within the cor­ri­dors at the or­gan­i­sa­tion.

Last week, AB Com­mu­ni­ca­tions an­nounced ma­jor changes where Ru­vheneko was given an un­spec­i­fied se­nior po­si­tion within Mighty Movies – a clear de­mo­tion which she re­fused to take up.

She in­stead ten­dered a res­ig­na­tion let­ter, cit­ing a frus­trat­ing work­ing en­vi­ron­ment as the rea­son for her res­ig­na­tion.

“This let­ter serves to thank you for grow­ing me as a me­dia prac­ti­tioner since the early part of 2012 and to in­form you that I am re­sign­ing from all/any ti­tles within the AB Com­mu­ni­ca­tions Group that have been of­fered me,” read Ru­vheneko’s res­ig­na­tion let­ter.

Ru­vheneko said although she has been in a man­age­rial po­si­tion since Jan­uary, the sta­tion was no longer home to her ever since she was taken off air in May.

“ZiFM Stereo is no longer my ‘ home’. I’m leav­ing be­cause I don’t work – I hate work; I do what I love and I love what I do. Once that equa­tion changes and what I do feels like a ‘job’ then it means we’ve lost each other.

“I work from the heart – I own what I’m do­ing like a share­holder as op­posed to an em­ployee,” she said.

While the pub­lic judge had ruled the Tafadzwa Musarara is­sue as the rea­son for her depar­ture and fall­ing out of favour, she said that had been dealt with although Musarara was su­ing her for a stag­ger­ing $200 000.

Ru­vheneko how­ever, said her fight with her ZiFM Stereo em­ploy­ers started last year and had es­ca­lated over time.

“The bone of con­tention be­tween ZiFM Stereo and I started last year. It’s re­ally been spi­ralling to where we are today. Pub­licly, I’m no longer on air since they took The Plat­form away from me which was my heart­beat for a long time.

“So with that gone, a po­si­tion in man­age­ment was great, but it didn’t ful­fil me. I’m a me­dia per­son­al­ity and with that mi­cro­phone gone, I was los­ing my­self,” said Ru­vheneko.

“So the move to TV was dis­cussed and it happened, which was great! How­ever, the day-to-day work­ing en­vi­ron­ment at AB Com­mu­ni­ca­tions was no longer suited for me for rea­sons I don’t need to dis­close be­cause they’re none of my busi­ness any­more.”

To prove that the hon­ey­moon was over at the ra­dio sta­tion, ZiFM man­age­ment re­port­edly dumped the Musarara case on Ru­vheneko and left her to han­dle it.

“Musarara has sued me for defama­tion for $200K. Sum­mons from the High Court came. It’s a case un­der­way so I’d rather not dis­cuss it at this stage.

“How­ever, the or­gan­i­sa­tion has given them­selves noth­ing to do with it; they dis­tanced them­selves from it so it’s di­rectly be­tween Musarara and I,” she said.

While Ru­vheneko was a dar­ling on ra­dio, some felt she was too ag­gres­sive when­ever she had limited un­der­stand­ing for a given sub­ject and of­ten pushed the guest too hard.

But the ra­dio and TV per­son­al­ity said those were just peo­ple’s opin­ions that she did not have to re­spond to.

“I don’t have to have an opin­ion about ev­ery opin­ion about me. I’d go crazy.

“What I do know for a fact is this: if I was a man do­ing what I do, I wouldn’t be called “ag­gres­sive” so this ques­tion is dif­fi­cult to an­swer in a so­ci­ety that’d rather at­tack my knowl­edge on a sub­ject in a cou­ple of in­ter­views than see that my style of ques­tion­ing is not unique if placed on a global stage.

“I push for an­swers be­cause when you come to a talk show as a guest, ex­pect ques­tions be­cause we ex­pect an­swers. Oth­er­wise why are we here?” she quizzed.

There have also been re­ports of heavy hand­ed­ness to sub­or­di­nates since her ap­point­ment to a man­age­rial po­si­tion but Ru­vheneko sim­ply said: “I’ve noth­ing to say to that be­sides: that’s in­ter­est­ing”.

She said although she owed a lot to AB Com­mu­ni­ca­tions she was ready for the next chap­ter of her life. — Show­biz

Ru­vheneko Parireny­atwa

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