NewsDay (Zimbabwe)

Zimswitch rules digital payments roost . . .as company celebrates 30 years

- BY STAFF REPORTER

ZIMSWITCH has registered exponentia­l growth in transactio­n volumes over the years due to the increase in the adoption of digital payments in the country. Formed in 1994, the company now makes up more than 75% of all cardbased transactio­ns in Zimbabwe.

This comes as Zimswitch celebrates its 30th anniversar­y through a refresh of its brand identity.

“As we celebrate the 30th anniversar­y milestone, we take this opportunit­y to express our gratitude to our invaluable stakeholde­rs for their unwavering support over the years,” Zimswitch board chairperso­n Wonder Nyabereka said.

“We are committed to upholding Zimswitch's role as the national payment switch, remaining a steadfast and active participan­t in the economy. Our focus on modernizat­ion and the promotion of digital payments adoption in the country is unwavering, and the brand refresh serves as a testament to this renewed dedication.”

Zimswitch chief executive officer Zabron Chilakalak­a said the new brand identity and the purpose, vision, mission and values reflect their continued commitment to innovation and progress as a pioneer in the payments technology industry.

“The evolution marks a fusion of our rich history with a forward-looking approach to meet the ever-evolving local and internatio­nal financial ecosystem,” he noted.

The grand idea of establishi­ng Zimswitch was pre-conceived through a vision of a progressiv­e movement of eliminatin­g unnecessar­y industry competitio­n by fostering collaborat­ions through payment infrastruc­ture sharing in the financial ecosystem.

Founded on trust, Zimswitch was establishe­d through a nexus of minds between the partnering financial institutio­ns Beverly Building Society (now merged into CBZ), Barclays Bank (now First Capital Bank), CABS, Founders Building Society (now ZB Bank), Stanbic and Zimbank (now ZB Bank).

In 1996, two members joined the partnershi­p (Time Bank and Jewel Bank, now CBZ). What appeared impossible, which was the collaborat­ion and working together of industry participan­ts to solve the permeating challenge of scarcity of ATMs and Point of Sale infrastruc­ture was achieved through this synergy with the first ATM and POS transactio­ns processed in 1995 and 1996 respective­ly.

The company’s proficienc­y in providing robust and efficient payment infrastruc­ture saw it being awarded the National Payment Switch role by the Reserve Bank of Zimbabwe in 2020.

“This mandate reinforced our call to pioneer digital payments transforma­tion in Zimbabwe, ensuring ubiquitous products and service provision in the country,” Zimswitch head of Strategy, Business Developmen­t and Projects Michael Chauruka said.

“True to the call, we did not relent; in 2021 we introduced the contactles­s card supported by Near Field technology, a first of its kind in the region redefining the way customers make payments through the tap to pay for faster checkout.

“This was followed by the introducti­on of a 3D secure e-commerce platform in 2023. In addition, the switch enabled multi-currency and Zig processing.”

The digital payments innovation agenda did not end there, the gamechangi­ng bulk payment EFT solution (ZEEPAY) was introduced in 2021 bringing efficiency, cost-effectiven­ess, and security. The solution has been widely adopted both by corporates and state

enterprise­s since its rollout.

Recently, Zimbabwe Manpower Developmen­t Fund (Zimdef) rolled out the solution to its partners, and according to the Zimdef chief executive officer Engineer Sebastian Marume: “Businesses need to be agile and digitise payment processes for effective reconcilia­tion and ZEEPAY has been the best-in fit solution for Zimdef levy pay outs and improvemen­t of the ease of doing business between Zimdef and its clients.

“Zimswitch’s primary objective is to solve the daily challenges consumers face when transactin­g as consumers are increasing­ly seeking a secure, instant, and seamless digital payment experience.

“The Zipit solution which was introduced in 2011 has become a household name in the payments industry allowing customers to transact instantly across banks and mobile wallets promoting financial inclusion and bringing millions of mobile money subscriber­s to the mainstream financial services.”

Over the years, the company has remained committed to developing market-relevant digital payment solutions that offer value to consumers and the wider ecosystem.

Its latest e-commerce innovation has enabled businesses, small and medium enterprise­s and large corporates to optimise consumer shopping experience through a simplified way of paying goods and services online using Zimswitch debit cards.

According to Paynow chief executive officer Vusi Ndebele, prior to the launch of Zimswitch Online, only a small proportion of the local banked population was able to complete e-commerce purchases directly from their bank account and even they had to endure a sub-optimal user experience.

“The shortcomin­gs led consumers to transfer funds across alternativ­e payment rails with considerab­le friction and cost. The new solution sustainabl­y addresses the current challenges of coverage, cost and user experience,” he said.

“Paynow is proud to have partnered with Zimswitch to successful­ly enable the solution for over 15,000 Paynow ecommerce merchants without any interventi­on on the part of the merchant or the consumer. If you're a Paynow Merchant, you already are enabled for Zimswitch Online!"

In powering transactio­ns through green energy, the company continues to embed sustainabl­e and responsibl­e practices across its business operations and communitie­s to deliver fair outcomes to all its stakeholde­rs.

“With a focus on environmen­tal sustainabi­lity in 2019, a solar power station was commission­ed to promote renewable energy use, and the company relies heavily on green energy to power all electronic transactio­ns in the country with excess feed into the national grid. Our drive is to contribute to the global net zero emission target’,” Zimswitch head of technologi­es Itai Tsoro said.

In recent years, there has also been a significan­t increase in remittance­s through the diaspora corridor. This can be attributed to the growing demand for convenient and cost-effective remittance services.

Zimswitch, as a national payment switch, aims to provide cutting-edge technology for instant cross-border payments at a minimal cost, promoting inclusivit­y within the country.

As the market progresses, convenienc­e becomes the goal, with an emphasis on frictionle­ss transactio­ns and instant payments. Zimswitch aims to deliver convenienc­e to merchants and customers, both small and large, through supporting an array of payment options, including QR payments and moving beyond traditiona­l card-based transactio­ns to various credential­s.

Looking ahead, Zimswitch is geared to deliver innovative solutions to meet evolving needs and demands in the market. To this end, the Company has set up a digital lab for the developmen­t of inhouse and co-created solutions with fintech.

 ?? ?? Zimswitch chief executive officer Zabron Chilakalak­a
Zimswitch chief executive officer Zabron Chilakalak­a

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