Sunday News (Zimbabwe)

Celebrity influence on fashion trends

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FASHION trends are shaped and influenced by celebritie­s. Fashion is wearing what is considered chic or popular at a particular time. Celebritie­s not only influence fashion trends but create them too. It is easy for famous people to influence fashion because fashion critics and the general public spend time reviewing these outfits, then the dos and don’ts are decided upon. Then we have those we call fashion icons, those who are always on fleek when it comes to fashion and are admired by other celebritie­s as well.

Magazines play a huge role in allowing celebritie­s to influence the way that everyday people dress all the time, whether they are going to work, going to the club, or going to the park to walk their dog. You will always see Riri dress alikes and d Future or even Jidenna. Magazines are especially influentia­l nfluential­u to teenage and pre-teen girls. There are manymanym magazines that aim to attract this demographi­c, moggraphic, such as Seventeen Magazine, CosmoGirl,smo oGirl, Cleo and many more. Television­n asa as well plays a really big role in the wayy way that celebritie­s can influence fashionn trends.t trends.

The way the e characters in movies and television visiion shows are dressed can change angge people’s thoughts and perception­s erceeption­s on fashion and fashionshi­oon trends. People on tv area are always dressed for successess­s which can be misleading tooto ordinary people. The wayay people are dressed in musicic videos has raised the bar for or the youths (whatever that barbbar is). A lot of young people peoople dress like they are in n hip-hop music videos. So Soo many shows are devotedvot­ted to the subject of fashion such ass Project runway and Fashion police. Some ads feature clothing or other fashion accessorie­s, and sometimes, these ads also promoting certain fashion trends. Social media is the craziest as that is where all celebritie­s are hanging out these days. From waist trainers to slimming teas. Social media has made it easy for people to stalk their favourite celebritie­s to check what they are wearing and what they have been up to. It is good to keep up with trends but some people only dress how they dress because Minnie Dlamini or Yemi Alade is rocking the same look. The morning shoes trend is still fresh and soon everyone will trade in their normal shoes for morning shoes. Tiwa Savage and Khloe Kardashian have been seen wearing morning shoes on Instagram. One particular celebrity that hashah been very influentia­l in the world worldd ofo fashion in recent years is Kanny Kanye West. Kanye is a famous rappper rapper, writer and producer. He alsoaalso has his own clothing liin line Yeezy. Kanye pioneered a lot of fashion trends thha that have been embraced by the hip-hop cultuure culture. Kanye was the fifirs first to begin wearing weariing the brightlyco­loured brightlydb­righttly coloured plastic c glassess that have e no lensess bu t insteadd have e plastic c feature celebritie­s “blinds”. Kanye is still coming up with new trends through his Yeezy clothing line, of late he has been playing around with desert colours, the nudes, coffees and olives in his latest collection.

Celebritie­s may not realise their influence but their trendsetti­ng power is huge among shoppers. It’s not completely clear as to why celebritie­s have such a massive influence on trends in fashion. Is it their daring attitude? Is it because they can pull off anything they choose to wear or they decorate themselves with anything and still get attention? Of course the attention can be negative and ridiculed but it seems many still believe that any press is good press. Mom jeans started as a welcome trend as it linked mothers and housewives to celebritie­s who prefer higher cut, more age appropriat­e jeans rather than low cut jeans, more revealing pants. Once a picture is taken of a celebrity wearing a pair from an unflatteri­ng angle, the jeans get pushed back into the closet for fear of ridicule.

Celebritie­s and average people will always have one thing in common: they want to look nice, they want to be aware of the current trends and they want their appearance to be appreciate­d. We all might not have the same financial access but we all strive to have the admiration that celebritie­s have.

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