Sound Clan promises to change face of music in Byo

ONE of the best up-and-coming music and entertainment management organisations has vowed to change the face of music in Bulawayo.

The Sound Clan International is the brewing industry of artistes whose products are Realkid and Honourable, the famous artistes from Bulawayo who sing dancehall and reggae music genre respectively.

Sound Clan International marketing director Benjamin Mudzorewa said the motive behind the organisation is to unravel new talent.

“There are many good artistes whose dreams are not coming true because of the fact that there is no one to mentor and market them, so it is our vision as Sound Clan International to nurture talent, push local music and entertain everyone in a unique style,” he told Sunday Life.

“We manage, nurture and market artistes who are willing to work with us; they do not pay anything, it is for free. What we want to see is them entering international stage and we would know we have worked,” he added.

Sound Clan is said to have begun early last year and have managed to push artistes who are under their stables to airwaves in different radio stations and they have hosted numerous shows around Bulawayo.

Mudzorewa said so far the clan does not have a studio so they are working with Smashtainment Studios in Cowdray Park.